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McDonald's - ein Lehrstück für strategisches und operatives Marketing
Schneider, Willy
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2018
Persistent link: https://www.econbiz.de/10011806943
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Southern Pizza, Inc. : the case of an innovative franchisee
Lopez, Tará Burnthorne
- In:
Journal of business case studies
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2008
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9
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pp. 43-47
Persistent link: https://www.econbiz.de/10003777340
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McSpotlight : what's wrong with McDonald's?
In:
The corporate social responsibility reader
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(pp. 74-76)
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2008
Persistent link: https://www.econbiz.de/10003683845
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