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Ferguson, Douglas A.
Waldfogel, Joel
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JMM : the international journal on media management
3
Media economics : theory and practice
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ECONIS (ZBW)
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The local TV station as an organizational self : promoting corporate image via Instagram
Greer, Clark F.
;
Ferguson, Douglas A.
- In:
JMM : the international journal on media management
19
(
2017
)
4
,
pp. 282-297
Persistent link: https://www.econbiz.de/10011810306
Saved in:
2
Reaching a moving target : how local TV stations are using digital tools to connect with Generation C
Ferguson, Douglas A.
;
Greer, Clark F.
- In:
JMM : the international journal on media management
18
(
2016
)
3/4
,
pp. 141-161
Persistent link: https://www.econbiz.de/10011649319
Saved in:
3
Predicting the adoption of mobile DTV by local television stations in the United States
Ferguson, Douglas A.
;
Greer, Clark F.
- In:
JMM : the international journal on media management
15
(
2013
)
3
,
pp. 139-160
Persistent link: https://www.econbiz.de/10010200167
Saved in:
4
The broadcast television networks
Ferguson, Douglas A.
- In:
Media economics : theory and practice
,
(pp. 149-171)
.
2004
Persistent link: https://www.econbiz.de/10001932687
Saved in:
5
The broadcast television industry
Walker, James R.
-
1998
Persistent link: https://www.econbiz.de/10013480706
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