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Die Formel 1 als mediatisiertes Sportereignis : Organisation, Präsentation und Rezeption
Boi, Kathryn
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2015
Persistent link: https://www.econbiz.de/10010513541
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Sponsor- and country-related predictors of sponsorship effectiveness : sponsorship in a national and international environment
Lucas, Christian
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2014
Persistent link: https://www.econbiz.de/10010427923
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