Alfirevic, Niksa; Pavicic, Jurica; Znidar, Kresimir - Facultatea de Finante şi Banci, Universitatea Spiru Haret - 2009
In this paper, authors apply the 'sense-and-respond' model to understanding and modeling reactions of customers in the wider South-East European (SEE) region to the actual economic crisis. As results of the previous research indicate that the role of contemporary knowledgebased tools can serve...