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~person:"Gardini, Marco A."
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Search: subject_exact:"Hotel- und Gaststättengewerbe"
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Gastgewerbe
6
Hospitality industry
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Brand management
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Deutschland
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Markenführung
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Gardini, Marco A.
Köseoglu, Mehmet Ali
26
Okumus, Fevzi
23
Law, Chun Hung Roberts
21
Lee, Seoki
20
Gursoy, Dogan
14
Baum, Tom
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Singal, Manisha
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Chen, Joseph
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Mattila, Anna S.
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Pizam, Abraham
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Schaetzing, Edgar E.
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Alonso, Abel Duarte
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Buhalis, Dimitrios
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Chen, Joseph S.
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Kim, Woo Gon
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Madera, Juan M.
10
Guchait, Priyanko
9
Law, Rob
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Sigala, Marianna
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Han, Heesup
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Jang, Soocheong
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Mariani, Marcello M.
8
Smeral, Egon
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Spörel, Ulrich
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Woodside, Arch G.
8
Camilleri, Mark Anthony
7
Chathoth, Prakash K.
7
Cobanoglu, Cihan
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Dixit, Saurabh Kumar
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Hassan, Azizul
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Kozak, Metin
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Miao, Li
7
Prayag, Girish
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Sharma, Amit
7
So, Kevin Kam Fung
7
Taheri, Babak
7
Valeri, Marco
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Zhao, Xinyuan
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Zopiatis, Anastasios
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Aging society and its implications for services marketing : approaches in hospitality, tourism and transport
1
Handbuch Hospitality Management : Managementkonzepte, Wettbewerbskontext, Unternehmenspraxis
1
Hospitality Management
1
Mit der Marke zum Erfolg : Markenmanagement in Hotellerie und Gastronomie
1
Tourism and leisure : current issues and perspectives of development : a Festschrift in honor of Prof. Dr. Peter Keller
1
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ECONIS (ZBW)
6
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1
The challenge of branding and brand management : perspectives from the hospitality industry
Gardini, Marco A.
- In:
Tourism and leisure : current issues and perspectives …
,
(pp. 247-268)
.
2015
Persistent link: https://www.econbiz.de/10010392540
Saved in:
2
The aging society : strategies for managing the demographic change in the hospitality industry
Gardini, Marco A.
- In:
Aging society and its implications for services …
,
(pp. 101-126)
.
2011
Persistent link: https://www.econbiz.de/10008990581
Saved in:
3
Grundlagen und Herausforderungen des Markenmanagements in Hotellerie und Gastronomie
Gardini, Marco A.
- In:
Mit der Marke zum Erfolg : Markenmanagement in …
,
(pp. 12-67)
.
2011
Persistent link: https://www.econbiz.de/10008798011
Saved in:
4
Mit der Marke zum Erfolg : Markenmanagement in Hotellerie und Gastronomie
Gardini, Marco A.
(
ed.
)
-
2011
Persistent link: https://www.econbiz.de/10008798119
Saved in:
5
Paradigmenwechsel in der Hotellerie : Aufbruch in die Managementmoderne?
Gardini, Marco A.
- In:
Handbuch Hospitality Management : Managementkonzepte, …
,
(pp. 19-49)
.
2009
Persistent link: https://www.econbiz.de/10003814786
Saved in:
6
Handbuch Hospitality Management : Managementkonzepte, Wettbewerbskontext, Unternehmenspraxis
Gardini, Marco A.
(
ed.
)
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003784146
Saved in:
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