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institution:"International Conference on Research in Advertising <4, 2005, Saarbrücken>"
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International Conference on Research in Advertising <4, 2005, Saarbrücken>
National Bureau of Economic Research
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Springer Fachmedien Wiesbaden
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Fachhochschule Reutlingen / European School of Business
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Deutsche Werbewissenschaftliche Gesellschaft
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Department of Agricultural Economics, Cornell University Agricultural Experiment Station
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International advertising and communication : current insights and empirical findings
Diehl, Sandra
(
ed.
);
Terlutter, Ralf
(
contributor
)
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003323180
Saved in:
2
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
Diehl, Sandra
(
ed.
)
-
2005
Persistent link: https://www.econbiz.de/10003011498
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