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~subject:"Advertising"
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Advertising
Immaterielle Werte
129
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Bessen, James
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Garner, Corby
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Rabinovich, Joel
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Sveikauskas, Leo
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International journal of accounting, auditing and performance evaluation : IJAAPE
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Management decision : MD
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Structural change and economic dynamics : SC+ED
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ECONIS (ZBW)
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1
Marketing, other intangibles, and output growth in 61 United States industries
Sveikauskas, Leo
;
Soloveichik, Rachel
;
Garner, Corby
; …
-
2023
Persistent link: https://www.econbiz.de/10014514544
Saved in:
2
Marketing, other intangibles, and output growth in 61 United States industries
Sveikauskas, Leo
;
Soloveichik, Rachel
;
Garner, Corby
; …
-
2023
Persistent link: https://www.econbiz.de/10014447686
Saved in:
3
The evolving contribution of R&D, advertising and capital expenditures for US-listed firms' growth in sales, 1979-2018 : a quantile regression analysis
Rabinovich, Joel
-
2022
Persistent link: https://www.econbiz.de/10012817193
Saved in:
4
Tangible and intangible investments and sales growth of US firms
Rabinovich, Joel
- In:
Structural change and economic dynamics : SC+ED
66
(
2023
),
pp. 200-212
Persistent link: https://www.econbiz.de/10014464008
Saved in:
5
Valuation of various media advertising expenditures : UK perspective
Qureshi, Maqsood Iqbal
- In:
International journal of accounting, auditing and …
11
(
2015
)
1
,
pp. 1-13
Persistent link: https://www.econbiz.de/10011479076
Saved in:
6
How small-medium enterprises leverage intangibles during recessions : evidence from the Italian clothing industry
Curruletti, Marco
;
Bettinelli, Cristina
;
Renoldi, Angelo
- In:
Management decision : MD
52
(
2014
)
8
,
pp. 1491-1515
Persistent link: https://www.econbiz.de/10010422382
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