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~subject:"Website"
~person:"Smit, Edith"
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The interactive authority of brand Web sites : a new tool provides new insights
Voorveld, Hilde
;
Neijens, Peter
;
Smit, Edith
- In:
Journal of advertising research
50
(
2010
)
3
,
pp. 292-304
Persistent link: https://www.econbiz.de/10008697039
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