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1
The like economy : how businesses are making money with Facebook
Carter, Brian
-
2012
Persistent link: https://www.econbiz.de/10009414842
Saved in:
2
Internet advertising and sales
Ilves, Laura S.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009556135
Saved in:
3
Erfolgreiches Social Media Marketing : Konzepte, Maßnahmen und Praxisbeispiele
Ceyp, Michael
-
2013
Persistent link: https://www.econbiz.de/10009695089
Saved in:
4
Socialnomics : how social media transforms the way we live and do business
Qualman, Erik
-
2013
-
2. ed.
Persistent link: https://www.econbiz.de/10009662631
Saved in:
5
Domain names rewired : strategies for brand protection in the next generation of the Internet
Wolfe, Jennifer C.
;
Chasser, Anne H.
-
2013
Persistent link: https://www.econbiz.de/10009676440
Saved in:
6
The Tasti D-Lite way : social media marketing lessons for building loyalty and a brand customers crave
Amos, James
;
Emerson, B. J.
-
2013
Persistent link: https://www.econbiz.de/10009677038
Saved in:
7
Internet marketing : integrating online and offline strategies
Roberts, Mary Lou
;
Zahay, Debra
-
2013
-
3. ed., internat. ed.
Persistent link: https://www.econbiz.de/10009528535
Saved in:
8
Social-Media-Marketing : Strategien für Twitter, Facebook & Co
Weinberg, Tamar
-
2012
-
3. Aufl.
Persistent link: https://www.econbiz.de/10009600616
Saved in:
9
Online consumer behavior : theory and research in social media, advertising, and e-tail
Close, Angeline G.
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009600832
Saved in:
10
Trust, social relations and engagement : understanding customer behaviour on the Web
Padua, Donatella
-
2012
Persistent link: https://www.econbiz.de/10009623735
Saved in:
11
The social media handbook for financial advisors : how to use LinkedIn, Facebook, and Twitter to build and grow your business
Halloran, Matthew
;
Thies, Crystal
-
2012
Persistent link: https://www.econbiz.de/10009623786
Saved in:
12
Social Media Balanced Scorecard : Erfolgreiche Social Media-Strategien in der Praxis
Fiege, Roland
-
2012
Persistent link: https://www.econbiz.de/10009624231
Saved in:
13
Content strategy at work : real-world stories to strengthen every interactive project
Bloomstein, Margot
-
2012
Persistent link: https://www.econbiz.de/10009634865
Saved in:
14
Million dollar Web presence : leverage the Web to build your brand and transform your business
Barr, Chad
;
Weiss, Alan J.
-
2012
Persistent link: https://www.econbiz.de/10009634958
Saved in:
15
Marketing in the round : how to develop an integrated marketing campaign in the digital era
Dietrich, Gini
;
Livingston, Geoff
-
2012
Persistent link: https://www.econbiz.de/10009635197
Saved in:
16
This is social commerce : turning social media into sales
Clapperton, Guy
-
2012
Persistent link: https://www.econbiz.de/10009635213
Saved in:
17
Machine-to-machine marketing (M3) via anonymous advertising apps anywhere anytime (A5)
Mena, Jesus
-
2012
Persistent link: https://www.econbiz.de/10009635298
Saved in:
18
Pioneers of digital : success stories from leaders in advertising, marketing, search and social media
Springer, Paul
;
Carson, Mel
-
2012
Persistent link: https://www.econbiz.de/10009635347
Saved in:
19
Social-Media-Marketing : Strategien, Tipps und Tricks für die Praxis
Bernecker, Michael
;
Beilharz, Felix
-
2012
-
3., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10009669393
Saved in:
20
Maximizing lead generation : the complete guide for B2B marketers
Stevens, Ruth P.
-
2012
Persistent link: https://www.econbiz.de/10009284564
Saved in:
21
Internet marketing start to finish
Juon, Catherine
;
Greiling, Dunrie
;
Buerkle, Catherine
-
2012
Persistent link: https://www.econbiz.de/10009345504
Saved in:
22
Content is cash : leveraging great content and the web for increased traffic, sales, leads, and buzz
Montes de Oca, Wendy
-
2012
Persistent link: https://www.econbiz.de/10009346040
Saved in:
23
YouTube and video marketing : an hour a day
Jarboe, Greg
-
2012
-
2. ed.
Persistent link: https://www.econbiz.de/10009361866
Saved in:
24
Content marketing : think like a publisher - How to use content to market online and in social media
Lieb, Rebecca
-
2012
-
1. pr.
Persistent link: https://www.econbiz.de/10009361987
Saved in:
25
Social Media ROI : messen Sie den Erfolg Ihrer Marketing-Kampagne
Blanchard, Olivier
-
2012
Persistent link: https://www.econbiz.de/10009415047
Saved in:
26
Praxisorientiertes Online-Marketing : Konzepte - Instrumente - Checklisten
Kreutzer, Ralf T.
-
2012
Persistent link: https://www.econbiz.de/10009499518
Saved in:
27
Die Alten und das Netz : Angebote und Nutzung jenseits des Jugendkults
Kampmann, Birgit
-
2012
Persistent link: https://www.econbiz.de/10009499551
Saved in:
28
Social TV : how marketers can reach and engage audiences by connecting television to the web, social media, and mobile
Proulx, Mike
;
Shepatin, Stacey
-
2012
Persistent link: https://www.econbiz.de/10009527462
Saved in:
29
Global search engine marketing : fine-tuning vour international search engine results
Kennedy, Anne F.
;
Hauksson, Kristjan Mar
-
2012
Persistent link: https://www.econbiz.de/10009527484
Saved in:
30
B2B digital marketing : using the Web to market directly to businesses
Miller, Michael
-
2012
-
1. print.
Persistent link: https://www.econbiz.de/10009527739
Saved in:
31
Grouped : how small groups of friends are the key to influence on the social web
Adams, Paul
-
2012
Persistent link: https://www.econbiz.de/10009528195
Saved in:
32
Kunden machen, was sie wollen : Lead Management im Spannungsfeld zwischen Marketing und Vertrieb
Janning, Reinhard
-
2012
Persistent link: https://www.econbiz.de/10009528327
Saved in:
33
Outsmarting social media : profiting in the age of friendship marketing
Bailyn, Evan
-
2012
-
1. print.
Persistent link: https://www.econbiz.de/10009543706
Saved in:
34
Follow me! : Erfolgreiches Social-Media-Marketing mit Facebook, Twitter und Co. ; [von der Planung bis zum Monitoring und Reputation-Management ; Kundenbeziehungen stärken und Empf...
Grabs, Anne
;
Bannour, Karim-Patrick
-
2012
-
2., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10009555297
Saved in:
35
Digital marketing : strategy, implementation and practice
Chaffey, Dave
;
Ellis-Chadwick, Fiona
-
2012
-
5. ed.
Persistent link: https://www.econbiz.de/10009590400
Saved in:
36
Social-Media-Marketing : Strategien, Tipps und Tricks für die Praxis
Bernecker, Michael
;
Beilharz, Felix
-
2012
-
2., korr. Aufl.
Persistent link: https://www.econbiz.de/10009598835
Saved in:
37
Web marketing for dummies
Zimmerman, Jan
-
2012
-
3. ed
Persistent link: https://www.econbiz.de/10009420624
Saved in:
38
Google+ for business : how Google's social network changes everything
Brogan, Chris
-
2012
Persistent link: https://www.econbiz.de/10009495933
Saved in:
39
Understanding digital marketing : marketing strategies for engaging the digital generation
Ryan, Damian
;
Jones, Calvin
-
2012
-
2. ed.
Persistent link: https://www.econbiz.de/10009497047
Saved in:
40
E-commerce : business. technology. society
Laudon, Kenneth C.
;
Traver, Carol Guercio
-
2012
-
8. ed., internat. ed.
Persistent link: https://www.econbiz.de/10009497396
Saved in:
41
Social-Media-Handbuch : Theorien, Methoden, Modelle und Praxis
Michelis, Daniel
(
contributor
)
-
2012
-
2., aktualisierte und erw. Aufl.
Persistent link: https://www.econbiz.de/10009499098
Saved in:
42
Outcome based marketing : the new rules for marketing on the web ; [build a strong web presence ; reach your market ; levergae social media ; generate closable opportunities]
Leavy, John Donald
-
2011
Persistent link: https://www.econbiz.de/10009634963
Saved in:
43
Everything I know about marketing I learned from Google
Goldman, Aaron
-
2011
Persistent link: https://www.econbiz.de/10008687280
Saved in:
44
301 ways to use social media to boost your marketing
Parker, Catherine
-
2011
Persistent link: https://www.econbiz.de/10008687335
Saved in:
45
Online marketing : how to use the internet to market your business
Blyth, Alex
-
2011
Persistent link: https://www.econbiz.de/10008815180
Saved in:
46
The facebook marketing book
Zarrella, Dan
-
2011
-
1. ed.
Persistent link: https://www.econbiz.de/10008837025
Saved in:
47
Wikibrands : reinventing your company in a customer-driven marketplace
Moffitt, Sean
;
Dover, Mike
-
2011
Persistent link: https://www.econbiz.de/10008837479
Saved in:
48
Online marketing
Thomas, Lorrie
-
2011
Persistent link: https://www.econbiz.de/10008911032
Saved in:
49
Emerging business online : global markets and the power of B2B internet marketing
Fawzy, Lara
;
Dworski, Lucas
-
2011
-
1. pr.
Persistent link: https://www.econbiz.de/10008968228
Saved in:
50
Social boom! : how to master business social media to brand yourself, sell yourself, sell your product, dominate your industry market, save your butt, rake in the cash, and grind y...
Gitomer, Jeffrey
-
2011
Persistent link: https://www.econbiz.de/10008968240
Saved in:
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