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person:"Senn, Christoph"
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Search: subject_exact:"KAM (Key-account management)"
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Key account management
7
Key-Account-Management
7
Beziehungsmarketing
3
Relationship marketing
3
Multinationales Unternehmen
2
Performance management
2
Performance-Management
2
SWOT analysis
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1
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Language
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English
4
German
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Senn, Christoph
Zupancic, Dirk
12
Pardo, Catherine
10
Sieck, Hartmut
10
Belz, Christian
9
Cheverton, Peter
9
Ivens, Björn Sven
9
Müllner, Markus
9
Homburg, Christian
7
Jensen, Ove
7
Ryals, Lynette J.
7
Tzempelikos, Nektarios
7
Wilson, Kevin
7
Yip, George S.
7
Gounaris, Spiros
6
Niersbach, Barbara
6
Woodburn, Diana
6
Salojärvi, Hanna
5
Schlüter, Andrea
5
Davies, Iain A.
4
Guenzi, Paolo
4
Guesalaga, Rodrigo
4
Heinrich, Stephan
4
Lacoste, Sylvie
4
Ojasalo, Jukka
4
Richards, Keith A.
4
Schiele, Holger
4
Sidow, Hans D.
4
Storbacka, Kaj
4
Wengler, Stefan
4
Al-Husan, Faten Baddar
3
Davies, Mark
3
Dekker, David J.
3
Droll, Mathias
3
Jones, Eli
3
Lenney, Peter
3
Matsuoka, Kohsuke
3
McDonald, Malcolm
3
Nätti, Satu
3
Rogers, Beth
3
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Harvard-Business-Manager : das Wissen der Besten
2
Journal of business strategy
2
Research technology management : RTM
1
Thexis / Fachbericht für Marketing
1
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ECONIS (ZBW)
7
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1
Fit for global customers : how ALTANA mastered the journey to a customer-centric organization
Lindner, Detlev
;
Senn, Christoph
- In:
Journal of business strategy
36
(
2015
)
4
,
pp. 3-10
Persistent link: https://www.econbiz.de/10011407014
Saved in:
2
Fit für globale Kunden
Lindner, Detlev
;
Senn, Christoph
- In:
Harvard-Business-Manager : das Wissen der Besten
34
(
2012
)
9
,
pp. 69-77
Persistent link: https://www.econbiz.de/10009581510
Saved in:
3
Leveraging synergies between R&D and key account management to drive value creation
Wießmeier, Georg F. L.
;
Thoma, Axel
;
Senn, Christoph
- In:
Research technology management : RTM
55
(
2012
)
3
,
pp. 15-22
Persistent link: https://www.econbiz.de/10009554216
Saved in:
4
The booster zone : how to accelerate growth with strategic customers
Senn, Christoph
- In:
Journal of business strategy
33
(
2012
)
6
,
pp. 31-39
Persistent link: https://www.econbiz.de/10009678309
Saved in:
5
Geschäftskunden im Härtetest
Senn, Christoph
- In:
Harvard-Business-Manager : das Wissen der Besten
31
(
2009
)
11
,
pp. 72-85
Persistent link: https://www.econbiz.de/10003889625
Saved in:
6
Leveraging knowledge in global key account management : findings from a benchlearning group project in the industry
Arnold, Martin Patrick
;
Belz, Christian
;
Senn, Christoph
-
2001
Persistent link: https://www.econbiz.de/10001536216
Saved in:
7
Key Account Management für Investitionsgüter : (Anforderungen, Methodik, Erfolgsfaktoren)
Senn, Christoph
-
1996
Persistent link: https://www.econbiz.de/10000955855
Saved in:
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