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Customer integration
148
Kundenintegration
148
Beziehungsmarketing
82
Relationship marketing
82
Betriebliche Wertschöpfung
59
Value creation
59
Consumer behaviour
48
Konsumentenverhalten
48
Social Web
46
Social web
46
Value co-creation
42
Brand management
37
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Co-creation
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Innovationsmanagement
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Produktentwicklung
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Kundenwert
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Dienstleistungsqualität
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Service-Dominant Logic
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Customer engagement
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Navarro, Susana
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Harrigan, Paul
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Ketron, Seth
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Morgan, Todd
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Brodie, Roderick J.
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Ho, Mia Hsiao-Wen
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Journal of business research : JBR
Industrial marketing management : the international journal for industrial and high-tech firms
73
Journal of retailing and consumer services
73
SpringerLink / Bücher
47
Journal of service management
46
International journal of innovation management
45
The journal of product innovation management : an international publication of the Product Development & Management Association
45
The journal of services marketing
44
Technological forecasting & social change : an international journal
38
Research policy : policy, management and economic studies of science, technology and innovation
35
International journal of hospitality management
33
The journal of business & industrial marketing
33
The service industries journal
31
Journal of marketing management : MM
29
Journal of strategic marketing
26
Service business
26
Marketing theory
24
Journal of service research : JSR
23
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
22
Kundenintegration : Forum Dienstleistungsmanagement
22
Public management review
22
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
21
International journal of technology marketing : IJTMkt
21
Journal of marketing
21
The journal of brand management : an international journal
21
International journal of technology management : IJTM
20
Journal of service theory and practice : JSTP
20
Tourism management : research, policies, practice
20
International journal of contemporary hospitality management
19
Journal of the Academy of Marketing Science
17
The journal of product & brand management
17
Creativity and innovation management
16
International journal of quality and service sciences
16
Marketing intelligence & planning
16
Revolutionizing innovation : users, communities, and open innovation
16
European management journal
15
International journal of product development : IJPD
15
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
15
Customer engagement : contemporary issues and challenges
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
14
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ECONIS (ZBW)
148
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1
Empowerment of human brands : brand meaning co-creation on digital engagement platforms
Anderski, Matthias
;
Griebel, Lars
;
Stegmann, Pascal
; …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014380319
Saved in:
2
Tourist co-creation and tourism marketing outcomes : an inverted U-shaped relationship
Zhang, Yaozhi
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014380322
Saved in:
3
Customer engagement and sharing behaviors : toward a contingent curvilinear perspective
Taylor, Alex
;
Carlson, Jamie
;
Liao, Yi-Chuan
;
Rahman, …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013468633
Saved in:
4
The effect of image richness on customer engagement : evidence from Sina Weibo
Zhao, Lu
;
Zhang, Mingli
;
Ming, Yaxin
;
Niu, Tao
;
Wang, Yu
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013468679
Saved in:
5
Physician engagement in online medical teams : a multilevel investigation
Liu, Huiyuan
;
Perera, Sandun C.
;
Wang, Jian-Jun
; …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014229205
Saved in:
6
The role of e-supply chain collaboration in collaborative innovation and value-co creation
Al Omoush, Khaled Saleh
;
Lucas Ancillo, Antonio de
;
Val …
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014280489
Saved in:
7
Unlocking digital servitization : a conceptualization of value co-creation capabilities
Struwe, Sascha
;
Slepniov, Dmitrij
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014299292
Saved in:
8
Virtual interactions and sports viewing on social live streaming platforms : the role of co-creation experiences, platform involvement, and follow status
Qian, Tyreal Yizhou
;
Seifried, Chad
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014302574
Saved in:
9
Prosumers' intention to co-create business value and the moderating role of digital media usage
Chatterjee, Sheshadri
;
Mariani, Marcello M.
;
Wamba, …
- In:
Journal of business research : JBR
163
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014303697
Saved in:
10
Entrepreneurial orientation and new product performance in SMEs : the mediating role of customer participation
Morgan, Todd
;
Anokhin, Sergey
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303799
Saved in:
11
Understanding and exploring the value co-creation of cloud computing innovation using resource based value theory : an interpretive case study
Jyoti, Choudrie
;
Efpraxia, Zamani
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014303992
Saved in:
12
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
13
Bridging employee engagement and customer engagement in a service context
Qi, Ji
;
Wang, Sijun
;
Hall, Kristina K. Lindsey
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014294839
Saved in:
14
Does customer participation moderate the effects of innovation on cost-based financial performance? : an examination of different forms of customer participation
Yuk, Hyeyeon
;
Garrett, Tony C.
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013534244
Saved in:
15
Curbing texting & driving with advertising co-creation
Naletelich, Kelly
;
Ketron, Seth
;
Gelves, J. Alejandro
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013534252
Saved in:
16
Transitional space and new forms of value co-creation in online brand communities
Skandalis, Alexandros
- In:
Journal of business research : JBR
155
(
2023
)
1
,
pp. 1-
Persistent link: https://www.econbiz.de/10013490637
Saved in:
17
Co-creating consumer logistics from self-collection to crowd-sourced delivery : an examination on contextual differences in last-mile
Wang, Xueqin
;
Wong, Yiik Diew
;
Tianyin Cheng
;
Yuen, Kum Fai
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014434819
Saved in:
18
Transferring in-store experience to online : An omnichannel strategy for DIY customers' enhanced brand resonance and co-creative actions
Suh, Taewon
;
Moradi, Masoud
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014434840
Saved in:
19
Leveraging customer engagement to improve the operational efficiency of social commerce start-ups
Liu, Zhenyuan
;
Han, Shuihua
;
Li, Chao
;
Gupta, Shivam
; …
- In:
Journal of business research : JBR
140
(
2022
),
pp. 572-582
Persistent link: https://www.econbiz.de/10013040688
Saved in:
20
Systematic review on customer citizenship behavior : clarifying the domain and future research agenda
Mitrega, Maciej
;
Klézl, Vojtěch
;
Spáčil, Vojtěch
- In:
Journal of business research : JBR
140
(
2022
),
pp. 25-39
Persistent link: https://www.econbiz.de/10013040699
Saved in:
21
Value co-creation on a shared healthcare platform : impact on service innovation, perceived value and patient welfare
Akter, Shahriar
;
Babu, Mujahid Mohiuddin
;
Hossain, Md Afnan
- In:
Journal of business research : JBR
140
(
2022
),
pp. 95-106
Persistent link: https://www.econbiz.de/10013040704
Saved in:
22
How retailer ownership of vs. collaboration with sharing economy apps affects anticipated service quality and value co-creation
Mai, Enping
;
Ketron, Seth
- In:
Journal of business research : JBR
140
(
2022
),
pp. 684-692
Persistent link: https://www.econbiz.de/10013040707
Saved in:
23
Business model innovation within SPOs : exploring the antecedents and mechanisms facilitating multi-level value co-creation within a value-network
Best, Bernadette
;
Miller, Kristel
;
McAdam, Rodney
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 475-494
Persistent link: https://www.econbiz.de/10013168022
Saved in:
24
Social media interactions, purchase intention, and behavioural engagement : the mediating role of source and content factors
Onofrei, George
;
Filieri, Raffaele
;
Kennedy, Lorraine
- In:
Journal of business research : JBR
142
(
2022
),
pp. 100-112
Persistent link: https://www.econbiz.de/10013168112
Saved in:
25
How digitalized interactive platforms create new value for customers by integrating B2B and B2C models? : an empirical study in China
He, Jiaxun
;
Zhang, Shuang
- In:
Journal of business research : JBR
142
(
2022
),
pp. 694-706
Persistent link: https://www.econbiz.de/10013168453
Saved in:
26
Explaining the Sales Transformation through an institutional lens
Corsaro, Daniela
- In:
Journal of business research : JBR
142
(
2022
),
pp. 1106-1124
Persistent link: https://www.econbiz.de/10013169504
Saved in:
27
Customer engagement and social media : revisiting the past to inform the future
Lim, Weng Marc
;
Rasul, Tareq
- In:
Journal of business research : JBR
148
(
2022
),
pp. 325-342
Persistent link: https://www.econbiz.de/10013325487
Saved in:
28
How to create more customer value in independent shops : a set-theoretic approach to value creation
Peng, Peng
;
Jacobs, Sofie
;
Cambré, Bart
- In:
Journal of business research : JBR
146
(
2022
),
pp. 241-250
Persistent link: https://www.econbiz.de/10013271393
Saved in:
29
Value co-creation in circular entrepreneurship : an exploratory study on born circular SMEs
Re, Beatrice
;
Magnani, Giovanna
- In:
Journal of business research : JBR
147
(
2022
),
pp. 189-207
Persistent link: https://www.econbiz.de/10013271484
Saved in:
30
Price-personalization : customer typology based on hospitality business
Tomczyk, Arkadiusz T.
;
Buhalis, Dimitrios
;
Fan, Daisy X. F.
- In:
Journal of business research : JBR
147
(
2022
),
pp. 462-476
Persistent link: https://www.econbiz.de/10013271525
Saved in:
31
Luxury brand value co-creation with online brand communities in the service encounter
Chapman, Alexis
;
Dilmperi, Athina
- In:
Journal of business research : JBR
144
(
2022
),
pp. 902-921
Persistent link: https://www.econbiz.de/10013185060
Saved in:
32
Toward a conceptual understanding of co-creation in branding
Sarasvuo, Sonja
;
Rindell, Anne
;
Kovalchuk, Marina
- In:
Journal of business research : JBR
139
(
2022
),
pp. 543-563
Persistent link: https://www.econbiz.de/10013194231
Saved in:
33
Bolstering ratings and reviews systems on multi-sided platforms : a co-creation perspective
Chan, Haksin
;
Yang, Morgan X.
;
Zeng, Kevin J.
- In:
Journal of business research : JBR
139
(
2022
),
pp. 208-217
Persistent link: https://www.econbiz.de/10013194419
Saved in:
34
The impact of negative customer engagement on market-based assets and financial performance
Rahman, Mahabubur
;
Faroque, Anisur Rahman
;
Sakka, Georgia
; …
- In:
Journal of business research : JBR
138
(
2022
),
pp. 422-435
Persistent link: https://www.econbiz.de/10013197867
Saved in:
35
A longitudinal study of B2B customer engagement in LinkedIn : the role of brand personality
Mora Cortez, Roberto
;
Ghosh Dastidar, Ayan
- In:
Journal of business research : JBR
145
(
2022
),
pp. 92-105
Persistent link: https://www.econbiz.de/10013197884
Saved in:
36
When customer involvement hinders/promotes product innovation performance : the concurrent effect of relationship quality and role ambiguity
Najafi-Tavani, Saeed
;
Zaefarian, Ghasem
;
Robson, Matthew J.
- In:
Journal of business research : JBR
145
(
2022
),
pp. 130-143
Persistent link: https://www.econbiz.de/10013197888
Saved in:
37
What consumers think about product self-assembly : insights from big data
Safi, Roozmehr
- In:
Journal of business research : JBR
153
(
2022
),
pp. 341-354
Persistent link: https://www.econbiz.de/10013534050
Saved in:
38
Does one rotten apple always spoil the barrel? : the role of perceptions of empowerment when consumers observe destructive others in online co-creation activities
Schweitzer, Fiona Maria
;
Mai, Robert
- In:
Journal of business research : JBR
152
(
2022
),
pp. 436-446
Persistent link: https://www.econbiz.de/10013494003
Saved in:
39
Challenges in co-creating solution value during utilization phase : insights from three failed projects
Huang, Lei
;
Nenonen, Suvi
- In:
Journal of business research : JBR
150
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013365583
Saved in:
40
Strategic change and innovation reputation : opening up the innovation process
Morgan, Todd
;
Obal, Michael W.
;
Jewell, Robert D.
- In:
Journal of business research : JBR
132
(
2021
),
pp. 249-259
Persistent link: https://www.econbiz.de/10012581604
Saved in:
41
How does customer involvement in service innovation motivate service innovation performance? : the roles of relationship learning and knowledge absorptive capacity
Xie, Xuemei
;
Wang, Hongwei
;
García, Javier Sendra
- In:
Journal of business research : JBR
136
(
2021
),
pp. 630-643
Persistent link: https://www.econbiz.de/10012663243
Saved in:
42
Facilitating value : how organizations deploy resources in social media-based brand communities
Sorensen, Anne
- In:
Journal of business research : JBR
136
(
2021
),
pp. 678-694
Persistent link: https://www.econbiz.de/10012663247
Saved in:
43
Virtual reality marketing and customer advocacy : transforming experiences from story-telling to story-doing
Regt, Anouk de
;
Plangger, Kirk
;
Barnes, Stuart J.
- In:
Journal of business research : JBR
136
(
2021
),
pp. 513-522
Persistent link: https://www.econbiz.de/10012663249
Saved in:
44
The effects of platform governance mechanisms on customer participation in supplier new product development
Wei, Ruiqi
;
Wang, Xinchun
;
Chang, Yu
- In:
Journal of business research : JBR
137
(
2021
),
pp. 475-487
Persistent link: https://www.econbiz.de/10012665786
Saved in:
45
Dynamic exchange capabilities for value co-creation in ecosystems
Siaw, Christopher Agyapong
;
Sarpong, David
- In:
Journal of business research : JBR
134
(
2021
),
pp. 493-506
Persistent link: https://www.econbiz.de/10012643832
Saved in:
46
Differences between TripAdvisor and Booking.com in branding co-creation
Tiago, Maria Teresa Borges
;
Arruda, Carolina
;
Tiago, …
- In:
Journal of business research : JBR
123
(
2021
),
pp. 380-388
Persistent link: https://www.econbiz.de/10012435336
Saved in:
47
Blended value co-creation : a qualitative investigation of relationship designs of social enterprises
Ostertag, Felix
;
Hahn, Rüdiger
;
Ince, Inan
- In:
Journal of business research : JBR
129
(
2021
),
pp. 428-445
Persistent link: https://www.econbiz.de/10012509635
Saved in:
48
Smart nudging : How cognitive technologies enable choice architectures for value co-creation
Mele, Cristina
;
Russo Spena, Tiziana
;
Kaartemo, Valtteri
; …
- In:
Journal of business research : JBR
129
(
2021
),
pp. 949-960
Persistent link: https://www.econbiz.de/10012509773
Saved in:
49
A new form of brand experience in online social networks : an empirical analysis
Yu, Xiaolei
;
Yuan, Chunlin
;
Kim, Juran
;
Wang, Shuman
- In:
Journal of business research : JBR
130
(
2021
),
pp. 426-435
Persistent link: https://www.econbiz.de/10012544845
Saved in:
50
Co-creation of online service recoveries and its effects on complaint bystanders
Hutzinger, Clemens
;
Weitzl, Wolfgang
- In:
Journal of business research : JBR
130
(
2021
),
pp. 525-538
Persistent link: https://www.econbiz.de/10012544868
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