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isPartOf:"International journal of electronic customer relationship management : IJECRM"
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Beziehungsmarketing
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Customer analysis
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Kundenanalyse
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Bevölkerungsentwicklung
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business strategy alignment
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Al-Busaidi, Kamla Ali
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International journal of electronic customer relationship management : IJECRM
SpringerLink / Bücher
12
Kundenkenntnis im Handel : Ausprägungen, Herkunft und Wirkungen
8
The service industries journal
7
The international review of retail, distribution and consumer research
6
Fixed revenue accounting : a new management accounting framework
5
Jahrbuch der Absatz- und Verbrauchsforschung
5
Journal of business research : JBR
5
Journal of retailing and consumer services
4
Journal of targeting, measurement and analysis for marketing
4
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
4
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
4
essentials
4
E-marketing ; Vol. 1
3
Fuzzy methods for customer relationship management and marketing : applications and classifications
3
Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung
3
Harvard-Business-Manager : das Wissen der Besten
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of market research : JMRS ; the journal of the Market Research Society
3
Journal of business economics : JBE
3
Journal of retailing
3
Journal of the Academy of Marketing Science
3
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
3
Marketing letters : a journal of research in marketing
3
Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft
3
Springer eBook Collection
3
Trends im Firmenkundengeschäft in Kreditinstituten
3
Wissen, Vernetzung, Virtualisierung : liber amicorum zum 65. Geburtstag von Udo Winand
3
Advanced technologies management for retailing : frameworks and cases
2
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
2
Asia Pacific journal of marketing and logistics
2
Auditing : a journal of practice & theory
2
Beiträge zum Controlling
2
Conjoint measurement : methods and applications
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Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
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Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
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E-business management : integration of Web technologies with business models
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European journal of marketing : EJM
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European journal of operational research : EJOR
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European retail research
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Aligning customer knowledge management tools with business strategy
Al-Busaidi, Kamla Ali
- In:
International journal of electronic customer …
7
(
2013
)
2
,
pp. 117-134
Persistent link: https://www.econbiz.de/10010395820
Saved in:
2
An approach to optimised customer segmentation and profiling using RFM, LTV, and demographic features
Namvar, Morteza
;
Khakabimamaghani, Sahand
;
Gholamian, …
- In:
International journal of electronic customer …
5
(
2011
)
3/4
,
pp. 220-235
Persistent link: https://www.econbiz.de/10009489261
Saved in:
3
Application of segmentation in customer relationship management : a data mining perspective
Ranjan, Jayanthi
;
Agarwal, Ruchi
- In:
International journal of electronic customer …
3
(
2009
)
4
,
pp. 402-414
Persistent link: https://www.econbiz.de/10003935726
Saved in:
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