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Low-cost strategy
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Journal of business research : JBR
Journal of air transport management
144
Transportation research / E : an international journal
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Tourism management : research, policies, practice
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Journal of retailing
13
Journal of retailing and consumer services
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Tourism economics : the business and finance of tourism and recreation
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Journal of marketing research : JMR
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Journal of revenue and pricing management
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Handbook of low cost airlines : strategies, business processes and market environment
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Journal of marketing
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Journal of travel and tourism marketing
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Managerial and decision economics : MDE ; the international journal of research and progress in management economics
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Quantitative marketing and economics : QME
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Review of industrial organization : RIO
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The international journal of human resource management
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International journal of industrial organization
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Marketing letters : a journal of research in marketing
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Psychology & marketing
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European journal of operational research : EJOR
4
Harvard business review : HBR
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Journal of consumer behaviour : an international research review
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Research in transportation economics
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Retail supply chain management : quantitative models and empirical studies
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Strategic management in the aviation industry
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ZEW discussion papers
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Advances in airline economics : competition policy and antitrust
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Applied economics letters
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Competition versus predation in aviation markets : a survey of experience in North America, Europe and Australia ; [two workshops organized by the German Aviation Research Society]
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Das Discount-Phänomen : eine 360-Grad-Betrachtung
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Economics of transportation : the official journal of the International Transportation Economics Association
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European research studies
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Harvard-Business-Manager : das Wissen der Besten
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International journal of revenue management : IJRM
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Journal of business strategy
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Journal of the Academy of Marketing Science
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Journal of transport economics & policy : JTEP
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ECONIS (ZBW)
13
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1
How displaying price discounts can mitigate negative customer reactions to dynamic pricing
Keller, Alisa
;
Vogelsang, Mila
;
Totzek, Dirk
- In:
Journal of business research : JBR
148
(
2022
),
pp. 277-291
Persistent link: https://www.econbiz.de/10013325480
Saved in:
2
Taking a chance for a discount : an investigation into consumers' choice of probabilistic vs. sure price promotions
Attari, Amin
;
Chatterjee, Promothesh
;
Singh, Surendra N.
- In:
Journal of business research : JBR
143
(
2022
),
pp. 366-374
Persistent link: https://www.econbiz.de/10013194546
Saved in:
3
Disproportionate redemption discounting : mental accounting of discounted credit
Cheng, Andong
;
Baskin, Ernest
- In:
Journal of business research : JBR
128
(
2021
),
pp. 156-163
Persistent link: https://www.econbiz.de/10012494449
Saved in:
4
Optimal depth and timing of price promotions in a vertically differentiated product line
Zhang, Zelin
;
Dong, Xiaodan
;
Mantrala, Murali K.
; …
- In:
Journal of business research : JBR
83
(
2018
),
pp. 215-228
Persistent link: https://www.econbiz.de/10011802570
Saved in:
5
How business strategy in non-financial firms moderates the curvilinear effects of corporate social responsibility and irresponsibility on corporate financial performance
Chen, Chung-jen
;
Guo, Ruey-Shan
;
Hsiao, Yung-Chang
; …
- In:
Journal of business research : JBR
92
(
2018
),
pp. 154-167
Persistent link: https://www.econbiz.de/10011925334
Saved in:
6
Presenting comparative price promotions vertically or horizontally : does it matter?
Feng, Shan
;
Suri, Rajneesh
;
Chao, Mike Chen-Ho
;
Koç, Ümit
- In:
Journal of business research : JBR
76
(
2017
),
pp. 209-218
Persistent link: https://www.econbiz.de/10011713623
Saved in:
7
An investigation of customer satisfaction with low-cost and full-service airline companies
Kos Koklič, Mateja
;
Kukar-Kinney, Monika
;
Vegelj, Spela
- In:
Journal of business research : JBR
80
(
2017
),
pp. 188-196
Persistent link: https://www.econbiz.de/10011771489
Saved in:
8
When and how should retailers rationalize the size and duration of price discounts?
Weathers, Danny
;
Swain, Scott D.
;
Makienko, Igor
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2610-2618
Persistent link: https://www.econbiz.de/10011399623
Saved in:
9
Impact of promotions on shopper price comparisons
Kaltcheva, Velitchka D.
;
Winsor, Robert D.
;
Patino, Anthony
- In:
Journal of business research : JBR
66
(
2013
)
7
,
pp. 809-815
Persistent link: https://www.econbiz.de/10009756911
Saved in:
10
Shopping, gambling or shambling? : penny auctions
Robinson, Stacey G.
;
Giebelhausen, Michael D.
;
Cotte, June
- In:
Journal of business research : JBR
66
(
2013
)
9
,
pp. 1612-1616
Persistent link: https://www.econbiz.de/10009757009
Saved in:
11
Refund depth effects on the impact of price-beating guarantees
Desmet, Pierre
;
Le Nagard, Emmanuelle
;
Esposito Vinzi, …
- In:
Journal of business research : JBR
65
(
2012
)
5
,
pp. 603-608
Persistent link: https://www.econbiz.de/10009526513
Saved in:
12
Free samples, profits, and welfare : the effect of market structures and behavioral modes
Jagpal, Sharan
;
Spiegel, Menahem
- In:
Journal of business research : JBR
64
(
2011
)
2
,
pp. 213-219
Persistent link: https://www.econbiz.de/10008839676
Saved in:
13
A comparison of two types of price discounts in shifting consumers' attitudes and purchase intentions
Teng, Lefa
- In:
Journal of business research : JBR
62
(
2009
)
1
,
pp. 14-21
Persistent link: https://www.econbiz.de/10003915796
Saved in:
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