//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
person:"McColl, Rod"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Luxusmarke"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Luxury goods
4
Luxusgüter
4
France
2
Frankreich
2
Marketing management
2
Marketingmanagement
2
Personality psychology
2
Persönlichkeitspsychologie
2
Brand image
1
Brand management
1
Consumer behaviour
1
Consumer motivation
1
Kaufmotiv
1
Konsumentenverhalten
1
Markenführung
1
Markenimage
1
more ...
less ...
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
McColl, Rod
Phau, Ian
34
Wiedmann, Klaus-Peter
29
Ko, Eunju
27
Kapferer, Jean-Noël
26
Seo, Yuri
21
Hennigs, Nadine
20
Donzé, Pierre-Yves
18
Valette-Florence, Pierre
18
Amatulli, Cesare
17
Jain, Sheetal
17
Septianto, Felix
16
Shukla, Paurav
16
Atwal, Glyn
15
Hyun, Sunghyup Sean
15
Mosca, Fabrizio
14
Thaichon, Park
14
Brun, Alessandro
12
Guido, Gianluigi
12
Heine, Klaus
12
Klarmann, Christiane
12
Christodoulides, George
11
Nagasawa, Shin'ya
11
Shimul, Anwar Sadat
11
Choi, Tsan-Ming
10
Ozuem, Wilson
10
Uggla, Henrik
10
Batat, Wided
9
Espinoza Petersen, Francine
9
Han, Heesup
9
Peng, Norman
9
Shahid, Shadma
9
Sung, Billy
9
Aiello, Gaetano
8
Bryson, Douglas
8
Cervellon, Marie-Cécile
8
Godey, Bruno
8
Jain, Varsha
8
König, Verena
8
Park, Jungkun
8
Pietzcker, Dominik
8
more ...
less ...
Published in...
All
Journal of retailing and consumer services
1
Journal of strategic marketing
1
The journal of brand management : an international journal
1
The journal of product & brand management
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Intrinsic motivations, self-esteem, and luxury goods consumption
Troung, Yann
;
McColl, Rod
- In:
Journal of retailing and consumer services
18
(
2011
)
6
,
pp. 555-561
Persistent link: https://www.econbiz.de/10009375620
Saved in:
2
Uncovering the relationships between aspirations and luxury brand preference
Truong, Yann
;
McColl, Rod
;
Kitchen, Philip J.
- In:
The journal of product & brand management
19
(
2010
)
5
,
pp. 346-355
Persistent link: https://www.econbiz.de/10008658563
Saved in:
3
New luxury brand positioning and the emergence of masstige brands
Truong, Yann
;
McColl, Rod
;
Kitchen, Philip J.
- In:
The journal of brand management : an international journal
16
(
2008/09
)
5/6
,
pp. 375-382
Persistent link: https://www.econbiz.de/10003847292
Saved in:
4
Status and conspicuousness : are they related? ; strategic marketing implications for luxury brands
Truong, Yann
;
Simmons, Geoff
;
McColl, Rod
;
Kitchen, …
- In:
Journal of strategic marketing
16
(
2008
)
3
,
pp. 189-203
Persistent link: https://www.econbiz.de/10003751295
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->