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~subject:"Satisfaction"
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Search: subject_exact:"Markenbindung"
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Subject
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Satisfaction
Brand loyalty
798
Markentreue
798
Consumer behaviour
563
Konsumentenverhalten
563
Brand management
532
Markenführung
532
Beziehungsmarketing
508
Relationship marketing
507
Brand image
397
Markenimage
397
Markenartikel
387
Brand
386
Customer satisfaction
145
Kundenzufriedenheit
145
Social Web
145
Social web
145
brand loyalty
141
Internet marketing
115
Online-Marketing
115
Confidence
84
Vertrauen
84
Emotion
61
Kundenbindung
54
Customer retention
50
Customer integration
41
Kundenintegration
41
Personality psychology
37
Persönlichkeitspsychologie
37
USA
33
United States
31
Deutschland
29
Dienstleistungsqualität
29
Service quality
29
Viral marketing
29
Virales Marketing
29
brand trust
29
Hotel industry
28
Hotellerie
28
Advertising effects
26
Germany
26
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English
7
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Han, Heesup
2
Ariza-Montes, Antonio
1
Athanasopoulou, Pinelopi
1
Chung, Mi Ryoung
1
Giovanis, Apostolos N.
1
Huang, Travis K.
1
Kim, Jinkyung Jenny
1
Kim, Yong Jin
1
Koo, Bonhak
1
Lee, Dongwon
1
Lin, Kuan-Yu
1
Low, Zoann
1
Moon, Junghoon
1
Say Keat Ooi
1
Wang, Yi-Ting
1
Welty Peachey, Jon
1
Yeap, Jasmine A. L.
1
Yi, Mun Y.
1
Yu, Jongsik
1
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Published in...
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Journal of retailing and consumer services
2
European business review
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of hospitality management
1
Sport, Business and Management : an international journal ; SBM
1
The journal of product & brand management
1
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ECONIS (ZBW)
7
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1
Loyalty towards telco service providers : the fundamental role of consumer brand engagement
Say Keat Ooi
;
Yeap, Jasmine A. L.
;
Low, Zoann
- In:
European business review
34
(
2022
)
1
,
pp. 85-102
Persistent link: https://www.econbiz.de/10013164648
Saved in:
2
The influence of brand experience on satisfaction, uncertainty and brand loyalty : a focus on the golf club industry
Chung, Mi Ryoung
;
Welty Peachey, Jon
- In:
Sport, Business and Management : an international …
12
(
2022
)
2
,
pp. 154-170
Persistent link: https://www.econbiz.de/10013274348
Saved in:
3
Enhancing brand loyalty through online brand communities : the role of community benefits
Huang, Travis K.
;
Wang, Yi-Ting
;
Lin, Kuan-Yu
- In:
The journal of product & brand management
31
(
2022
)
5
,
pp. 823-838
Persistent link: https://www.econbiz.de/10013407539
Saved in:
4
The impact of hotel attributes, well-being perception, and attitudes on brand loyalty : examining the moderating role of COVID-19 pandemic
Kim, Jinkyung Jenny
;
Han, Heesup
;
Ariza-Montes, Antonio
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012648895
Saved in:
5
The role of loyalty programs in boosting hotel guest loyalty : impact of switching barriers
Koo, Bonhak
;
Yu, Jongsik
;
Han, Heesup
- In:
International journal of hospitality management
84
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012146199
Saved in:
6
Consumer-brand relationships and brand loyalty in technology-mediated services
Giovanis, Apostolos N.
;
Athanasopoulou, Pinelopi
- In:
Journal of retailing and consumer services
40
(
2018
),
pp. 287-294
Persistent link: https://www.econbiz.de/10011801987
Saved in:
7
Antecedents and consequences of mobile usability : linking simplicity and interactivity to satisfaction, trust, and brand loyalty
Lee, Dongwon
;
Moon, Junghoon
;
Kim, Yong Jin
;
Yi, Mun Y.
- In:
Information & management : the internat. journal of …
52
(
2015
)
3
,
pp. 295-304
Persistent link: https://www.econbiz.de/10010515272
Saved in:
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