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  • Search: subject_exact:"Metaverse"
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Year of publication
Subject
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Metaverse 359 Virtual reality 138 Virtuelle Realität 130 Consumer behaviour 98 Konsumentenverhalten 98 metaverse 73 Social Web 69 Social web 69 Metaversum 65 Digitalisierung 59 Digitization 54 Blockchain 50 Tourism 29 Tourismus 28 NFT 27 Marketing 26 Brand management 25 Markenführung 25 Tourism industry 25 Tourismuswirtschaft 25 Virtual currency 25 Virtuelle Währung 25 Artificial intelligence 24 E-commerce 23 Electronic Commerce 23 Künstliche Intelligenz 23 Marketing management 22 Marketingmanagement 22 Internet marketing 21 Online-Marketing 21 Beziehungsmarketing 20 Relationship marketing 20 Innovation adoption 18 Innovationsakzeptanz 18 virtual reality 18 Augmented reality 17 Fashion 17 Hospitality industry 17 Mode 17 Online retailing 17
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Online availability
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Undetermined 276 Free 141 CC license 32
Type of publication
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Article 373 Book / Working Paper 62
Type of publication (narrower categories)
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Article in journal 272 Aufsatz in Zeitschrift 272 Aufsatz im Buch 65 Book section 65 Aufsatzsammlung 18 Article 12 Graue Literatur 12 Non-commercial literature 12 research-article 12 Conference Paper 6 Arbeitspapier 5 Konferenzschrift 5 Working Paper 5 Research Report 4 review-article 4 viewpoint 3 Conference paper 2 Interview 2 Konferenzbeitrag 2 conceptual-paper 2 review 2 Case study 1 Fallstudie 1 Handbook 1 Handbuch 1 Hochschulschrift 1 case-report 1
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Language
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English 403 German 31 Italian 1
Author
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Dwivedi, Yogesh K. 7 Kumar, Aman 7 Rauschnabel, Philipp A. 7 Shankar, Amit 7 Ooi, Keng-Boon 6 Tan, Garry Wei-Han 6 Aw, Eugene Cheng-Xi 5 Buhalis, Dimitrios 5 Dieck, M. Claudia tom 5 Jung, Timothy 5 Kreutzer, Ralf T. 5 Ramadan, Zahy 5 Belk, Russell W. 4 Cham, Tat Huei 4 Gursoy, Dogan 4 Klose, Sonja 4 Lim, Weng Marc 4 Schuster, Gabriele 4 Teck Ming Tan 4 Alvarez-Risco, Aldo 3 Ameen, Nisreen 3 Blazquez Cano, Marta 3 Del-Aguila-Arcentales, Shyla 3 Felix, Reto 3 Gupta, Brij 3 Hadi, Rhonda 3 Hughes, David Laurie 3 Jain, Varsha 3 Kanis Saengchote 3 Kim, Kyung Hoon 3 Kshetri, Nir 3 Marabelli, Marco 3 Melumad, Shiri 3 Park, Eric S. 3 Sharma, Sandhir 3 Taneja, Sanjay 3 Viglia, Giampaolo 3 Voraprapa Nakavachara 3 Wirtz, Jochen 3 Yañez, Jaime A. 3
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Institution
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Weltwirtschaftsforum 3 International XR Conference / Annual conference <7., 2022, Lissabon> 2 Campus Verlag 1 Edward Elgar Publishing 1 Europäisches Parlament / Generaldirektion Interne Politikbereiche der Union / Direktion Bürgerrechte und Konstitutionelle Angelegenheiten 1 Fraunhofer IRB-Verlag 1 Fraunhofer-Institut für Arbeitswirtschaft und Organisation 1 International XR-Metaverse Conference <8., 2023, Las Vegas, Nev.> 1 International XR-Metaverse Conference <9., 2024, Busan> 1 Verlag Franz Vahlen 1 Wissenschaftliche Konferenz Eventforschung <14., 2022, Online> 1
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Published in...
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Journal of retailing and consumer services 18 New business frontiers in the metaverse 15 Information technology & tourism 13 Journal of global fashion marketing : JGfM 10 Psychology & marketing 10 Journal of business research : JBR 9 Consumer experience and decision-making in the metaverse 8 Cultural marketing and metaverse for consumer engagements 8 International journal of contemporary hospitality management 7 Business horizons 6 California management review 6 Finance research letters 6 Journal of innovation & knowledge : JIK 6 Omnichannel approach to co-creating customer experiences through metaverse platforms 6 Technological forecasting & social change : an international journal 6 Asia Pacific journal of marketing and logistics 5 Data science and management : DSM 5 Journal of consumer behaviour 5 Journal of financial reporting & accounting : JFRA 5 Premier reference source 5 International journal of entrepreneurial behavior & research 4 Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology 4 Research in international business and finance 4 Strategic Direction 4 24th Biennial Conference of the International Telecommunications Society (ITS): "New bottles for new wine: digital transformation demands new policies and strategies", Seoul, Korea, 23-26 June, 2024 3 32nd European Conference of the International Telecommunications Society (ITS): "Realising the digital decade in the European Union – Easier said than done?", Madrid, Spain, 19th - 20th June 2023 3 Advances in marketing, customer relationship management, and e-services (AMCRMES) book series 3 Asia Pacific Journal of Marketing and Logistics 3 Electronic markets : EM ; the international journal of electronic commerce and business media 3 International review of financial analysis 3 Journal of Islamic marketing 3 Journal of advertising research 3 Journal of hospitality marketing & management 3 Journal of the Academy of Marketing Science 3 Medienwirtschaft : MW ; Perspektiven der digitalen Transformation 3 Springer Proceedings in Business and Economics 3 The journal of business strategy 3 The service industries journal 3 Tourism review 3 AI-driven marketing research and data analytics 2
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Source
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ECONIS (ZBW) 389 Other ZBW resources 24 EconStor 22
Showing 1 - 10 of 435
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Exploring the orientation towards metaverse gaming : contingent effects of VR tools usability, perceived behavioural control, subjective norms and age
Mandal, Santanu; Dubey, Ritesh Kumar; Basu, Bhaskar; … - In: Journal of innovation & knowledge : JIK 10 (2025) 1, pp. 1-17
The Gen-Z, who are deemed digital natives, have shown interest in the metaverse. The emergence of augmented reality (AR), virtual reality (VR), and mixed reality (XR) technologies in recent years has fuelled the increased interest in metaverse gaming. However, extant literature is yet to...
Persistent link: https://www.econbiz.de/10015192343
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Evolution and trends of the metaverse in business and management : a bibliometric analysis
Piñeiro Chousa, Juan Ramón; López-Cabarcos, M. Ángeles - In: Review of managerial science : RMS 19 (2025) 1, pp. 197-222
Persistent link: https://www.econbiz.de/10015194533
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Metaverse through the integrated theoretical lenses of task technology fit theory, social capital theory, and social cognitive theory : the case of SMEs
Sharma, Shavneet; Gurmeet Singh; Lim, Weng Marc; Ali, Asif - In: Journal of innovation and entrepreneurship : JIE 14 (2025), pp. 1-22
The rapid evolution of technology and the business landscape has introduced the Metaverse, a virtual realm with immense potential for transforming communication and collaboration. The pandemic accelerated the shift to online channels, making the Metaverse a crucial investment for businesses in...
Persistent link: https://www.econbiz.de/10015324550
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Implementing enterprise metaverse as a means of enhancing growth hacking performance : will adopting the metaverse be a success in organizations?
Kumar, Aman; Shankar, Amit; Behl, Abhishek; Pereira, Vijay - In: Journal of business research : JBR 188 (2025), pp. 1-18
Persistent link: https://www.econbiz.de/10015159404
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The evolution of artificial empathy in the hospitality metaverse era
Assiouras, Ioannis; Laserer, Cornelia; Buhalis, Dimitrios - 2025
Persistent link: https://www.econbiz.de/10015358856
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Unveiling the metaverse : the mediating role of social interaction in enhancing tourism experiences
Sureerut Inmor; Khahan Na-Nan; Kanakarn Phanniphong; … - In: Journal of open innovation : technology, market, and … 11 (2025) 1, pp. 1-11
This study explores the influence of metaverse experiences and social interaction on tourists' engagement and satisfaction in virtual tourism environments. In the digital era, the metaverse provides an immersive, interactive platform for tourism, allowing users to experience destinations...
Persistent link: https://www.econbiz.de/10015358568
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The bright and dark side of metaverse marketing
Lim, Weng Marc; Bansal, Sanchita; Nangia, Priya; … - In: Global business and organizational excellence : GBOE 44 (2025) 2, pp. 58-82
Persistent link: https://www.econbiz.de/10015332434
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Psychological ownership of avatars in the metaverse : its key antecedents and outcomes
Park, Jinsu; Kim, Hye-yŏng - In: Journal of consumer behaviour 24 (2025) 1, pp. 332-346
Persistent link: https://www.econbiz.de/10015333931
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The role of immersive spaces on the customer experience : an exploration of fashion metaverses
Alexander, Bethan; Blazquez Cano, Marta; Chrimes, Courtney - 2025
Persistent link: https://www.econbiz.de/10015373139
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Metaverse crimes in virtual (Un)reality : fraud and sexual offences under English law
Karapatakis, Andreas - In: Journal of economic criminology 7 (2025), pp. 1-9
The technological evolution has not only opened new frontiers but has also become an indispensable part of our daily lives. However, the technology that enhances our lives presents a dual reality-it offers opportunities for criminals while creating challenges for law enforcement. Fraud,...
Persistent link: https://www.econbiz.de/10015400845
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