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  • Search: subject_exact:"Metaverse"
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Year of publication
Subject
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Metaverse 500 Virtual reality 195 Virtuelle Realität 185 Consumer behaviour 143 Konsumentenverhalten 143 metaverse 102 Social Web 94 Social web 94 Digitalisierung 87 Digitization 81 Metaversum 79 Blockchain 65 Artificial intelligence 43 Künstliche Intelligenz 43 Tourism 42 Tourismus 40 Brand management 39 Markenführung 39 Tourism industry 38 Tourismuswirtschaft 38 Virtual currency 36 Virtuelle Währung 36 Marketing 34 NFT 34 E-commerce 33 Electronic Commerce 33 Beziehungsmarketing 30 Relationship marketing 30 Internet marketing 28 Marketing management 28 Marketingmanagement 28 Online-Marketing 28 Hospitality industry 27 Online retailing 27 Online-Handel 27 Gastgewerbe 25 virtual reality 25 Bibliometrics 24 Fashion 24 Innovation 24
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Online availability
All
Undetermined 384 Free 196 CC license 43
Type of publication
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Article 527 Book / Working Paper 79
Type of publication (narrower categories)
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Article in journal 388 Aufsatz in Zeitschrift 388 Aufsatz im Buch 86 Book section 86 Article 28 Aufsatzsammlung 23 Graue Literatur 13 Non-commercial literature 13 research-article 12 Conference Paper 6 Arbeitspapier 5 Konferenzschrift 5 Working Paper 5 Conference paper 4 Konferenzbeitrag 4 Research Report 4 review-article 4 viewpoint 3 Hochschulschrift 2 Interview 2 conceptual-paper 2 review 2 Book Part 1 Case study 1 Fallstudie 1 Handbook 1 Handbuch 1 case-report 1
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Language
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English 566 German 39 Italian 1
Author
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Kumar, Aman 8 Shankar, Amit 8 Tan, Garry Wei-Han 8 Aw, Eugene Cheng-Xi 7 Buhalis, Dimitrios 7 Dwivedi, Yogesh K. 7 Ooi, Keng-Boon 7 Rauschnabel, Philipp A. 7 Cham, Tat Huei 5 Dieck, M. Claudia tom 5 Jung, Timothy 5 Kreutzer, Ralf T. 5 Lim, Weng Marc 5 Ramadan, Zahy 5 Belk, Russell W. 4 Blazquez Cano, Marta 4 Gursoy, Dogan 4 Jain, Varsha 4 Kanis Saengchote 4 Kim, Kyung Hoon 4 Klose, Sonja 4 Kumar, Anil 4 Samadhiya, Ashutosh 4 Schuster, Gabriele 4 Teck Ming Tan 4 Tri Quan Dang 4 Agrawal, Rohit 3 Al-Adwan, Ahmad Samed 3 Alvarez-Risco, Aldo 3 Ameen, Nisreen 3 Arif, Jabir 3 Aysan, Ahmet Faruk 3 Bae, Joonheui 3 Chakraborty, Debarun 3 Chon, Kaye 3 Del-Aguila-Arcentales, Shyla 3 Di Paolo, Francesco 3 El Jaouhari, Asmae 3 Felix, Reto 3 Gil-Cordero, Eloy 3
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Institution
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Weltwirtschaftsforum 4 Edward Elgar Publishing 2 International XR Conference / Annual conference <7., 2022, Lissabon> 2 Campus Verlag 1 Erich Schmidt Verlag 1 Europäisches Parlament / Generaldirektion Interne Politikbereiche der Union / Direktion Bürgerrechte und Konstitutionelle Angelegenheiten 1 Fraunhofer IRB-Verlag 1 Fraunhofer-Institut für Arbeitswirtschaft und Organisation 1 International XR-Metaverse Conference <8., 2023, Las Vegas, Nev.> 1 International XR-Metaverse Conference <9., 2024, Busan> 1 Linde Verlag 1 Verlag Franz Vahlen 1 Wissenschaftliche Konferenz Eventforschung <14., 2022, Online> 1
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Published in...
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Journal of retailing and consumer services 30 International journal of contemporary hospitality management 21 New business frontiers in the metaverse 15 Psychology & marketing 14 Information technology & tourism 13 Journal of business research : JBR 12 Metaverse Innovation : Technological, Financial, and Legal Perspectives 12 Journal of global fashion marketing : JGfM 11 Consumer experience and decision-making in the metaverse 8 Cultural marketing and metaverse for consumer engagements 8 Journal of management information systems : JMIS 8 Journal of Innovation & Knowledge (JIK) 7 Journal of innovation & knowledge : JIK 7 Tourism review 7 Asia Pacific journal of marketing and logistics 6 Business horizons 6 California management review 6 Data science and management : DSM 6 Finance research letters 6 International journal of consumer studies 6 Journal of consumer behaviour 6 Journal of financial reporting & accounting : JFRA 6 Omnichannel approach to co-creating customer experiences through metaverse platforms 6 Technological forecasting & social change : an international journal 6 International review of financial analysis 5 Premier reference source 5 Businesses 4 Electronic commerce research 4 International journal of entrepreneurial behavior & research 4 Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology 4 Journal of hospitality marketing & management 4 Research in international business and finance 4 Strategic Direction 4 Technological forecasting and social change : an international journal 4 The journal of business strategy 4 24th Biennial Conference of the International Telecommunications Society (ITS): "New bottles for new wine: digital transformation demands new policies and strategies", Seoul, Korea, 23-26 June, 2024 3 32nd European Conference of the International Telecommunications Society (ITS): "Realising the digital decade in the European Union – Easier said than done?", Madrid, Spain, 19th - 20th June 2023 3 Advances in marketing, customer relationship management, and e-services (AMCRMES) book series 3 Asia Pacific Journal of Marketing and Logistics 3 Cogent Business & Management 3
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Source
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ECONIS (ZBW) 543 EconStor 39 Other ZBW resources 24
Showing 1 - 10 of 606
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Establishing the theoretical foundations of metaverse-sustainable tourism nexus : mapping the research front
López-Cabarcos, M. Ángeles; López-Carballeira, Analía; … - In: Administrative Sciences : open access journal 16 (2026) 3, pp. 1-26
Persistent link: https://www.econbiz.de/10015633914
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Welcome to the Meta(l)verse: „Virtual Metal“ – Welche Chancen und Herausforderungen ergeben sich für Metal und Metal-Festivals im virtuellen Raum
Wagener, Andreas - In: Menschen, Marken, Moshpits: Wirtschaftliche und …, (pp. 323-351). 2025
The term “metaverse” describes the merging of the virtual and physical world. The underlying technical development leads to a change in market conditions and should enable new business models – also in the area of the festival economy. The text is dedicated to the opportunities and...
Persistent link: https://www.econbiz.de/10015422253
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Brand strategy in the metaverse: Insights from companies venturing into virtual environments
Di Paolo, Francesco; Di Dalmazi, Michele; Lamberti, Lucio - In: Journal of Innovation & Knowledge (JIK) 10 (2025) 3, pp. 1-16
The 'metaverse' - envisaged as an expansive, fully interoperable network of 3D virtual worlds - remains a distant prospect with a certain degree of conceptual and technological ambiguity. Nevertheless, an increasing number of firms are investigating the potential of the metaverse as a platform...
Persistent link: https://www.econbiz.de/10015460952
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Exploring the orientation towards metaverse gaming: Contingent effects of VR tools usability, perceived behavioural control, subjective norms and age
Mandal, Santanu; Dubey, Ritesh Kumar; Basu, Bhaskar; … - In: Journal of Innovation & Knowledge (JIK) 10 (2025) 1, pp. 1-17
The Gen-Z, who are deemed digital natives, have shown interest in the metaverse. The emergence of augmented reality (AR), virtual reality (VR), and mixed reality (XR) technologies in recent years has fuelled the increased interest in metaverse gaming. However, extant literature is yet to...
Persistent link: https://www.econbiz.de/10015461227
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Capitalising the network externalities of new land supply in the metaverse
Kanis Saengchote; Voraprapa Nakavacharaa; Xu, Yishuang - In: Journal of open innovation : technology, market, and … 11 (2025) 3, pp. 1-12
We investigate how new land releases affect the pricing of nearby parcels in a standardised virtual real estate market. Using 9920 secondary-market transactions from The Sandbox on the Ethereum blockchain, we implement a difference-in-differences design around expansion announcements. Nearby...
Persistent link: https://www.econbiz.de/10015472521
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Treasure hunting for brands : metaverse marketing gamification effects on purchase intention, wom, and loyalty
Al-Adwan, Ahmad Samed; Yaseen, Husam; Alkhwaldi, Abeer … - In: Journal of global marketing 38 (2025) 4, pp. 392-416
Persistent link: https://www.econbiz.de/10015532880
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Exploring the new playing field : the input-output principle of meta-sports
Westmattelmann, Daniel; Stoffers, Benedikt; Märtins, Julian - In: Journal of management information systems : JMIS 42 (2025) 1, pp. 70-104
Persistent link: https://www.econbiz.de/10015533851
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Value drivers for metaverse business models : a complementor perspective
Krüger, Kim; Weking, Jörg; Fielt, Erwin; Böttcher, Timo - In: Journal of management information systems : JMIS 42 (2025) 1, pp. 143-173
Persistent link: https://www.econbiz.de/10015533857
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Working from the metaverse : a distraction management perspective
Marx, Julian; Mirbabaie, Milad; Rieskamp, Jonas - In: Journal of management information systems : JMIS 42 (2025) 1, pp. 206-237
Persistent link: https://www.econbiz.de/10015533866
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Foundations of decentralized metaverse economies : converging physical and virtual realities
Hanneke, Björn; Heß, Marius; Hinz, Oliver - In: Journal of management information systems : JMIS 42 (2025) 1, pp. 238-272
Persistent link: https://www.econbiz.de/10015533869
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