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~isPartOf:"Handel und Internationales Marketing / Retailing and International Marketing"
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Handel und Internationales Marketing / Retailing and International Marketing
SpringerLink / Bücher
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Journal of retailing and consumer services
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Multi- und Omnichannel-Management in Banken und Sparkassen : Wege in eine erfolgreiche Zukunft
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Research
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International journal of retail and distribution management
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Management science : journal of the Institute for Operations Research and the Management Sciences
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The international review of retail, distribution and consumer research
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Journal of retailing
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Gabler Edition Wissenschaft
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International journal of production economics
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Journal of advertising research
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Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
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Reihe: Kundenorientierte Unternehmensführung
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European journal of operational research : EJOR
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Managerial and decision economics : MDE ; the international journal of research and progress in management economics
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essentials
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Developing successful global strategies for marketing luxury brands
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Hamburger Schriften zur Marketingforschung
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International journal of electronic commerce : IJEC
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International journal of physical distribution & logistics management : IJPD & LM
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Journal of operations management
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Schriftenreihe Handelsmanagement
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Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
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Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
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Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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Controllingpraxis im Vertrieb
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Die digitale Genossenschaftsbank : strategische Herausforderungen und Implementierung
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Forschungsergebnisse der WU Wirtschaftsuniversität Wien
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Global marketing strategies for the promotion of luxury goods
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Handbook of research on IoT, digital transformation, and the future of global marketing
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Handel und Internationales Marketing Retailing and International Marketing
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Omni-channel retailing : an analysis of channel interdependencies, integration services and specific marketing instruments
Winters, Amelie
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2021
Persistent link: https://www.econbiz.de/10012545724
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Retail brand equity and loyalty : analysis in the context of sector-specific antecedents, perceived value, and multichannel retailing
Weindel, Julia Katharina
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2016
Persistent link: https://www.econbiz.de/10011505956
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