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person:"Huber, Frank"
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Huber, Frank
Castronova, Edward
20
Ward, Michael R.
14
Sreejesh, S.
9
Storz, Cornelia
9
Claussen, Jörg
8
Kretschmer, Tobias
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Bell, Mark W.
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Buccirossi, Paolo
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Ciari, Lorenzo
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Duso, Tomaso
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Kolb, Albert
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Müller-Lietzkow, Jörg
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Pavenkov, Oleg
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Rubtcova, Mariia
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Scholz, Tobias M.
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Teipen, Christina
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Waiguny, Martin K. J.
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Zackariasson, Peter
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Breuer, Markus
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Buijzen, Moniek
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Cauberghe, Verolien
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Center of Market Oriented Product and Production Management
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ECONIS (ZBW)
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Spielerisch Nutzer gewinnen?! : Erfolgsfaktoren für die Implementierung von Spielelementen im Rahmen von Bonusprogrammen
Huber, Frank
;
Eisele, Anita
;
Schmidt, Jennifer
-
2016
-
1., Erstauflage
Persistent link: https://www.econbiz.de/10011509309
Saved in:
2
In-Game Advertising erfolgreich platzieren
Huber, Frank
-
2012
-
1. Aufl.
Persistent link: https://www.econbiz.de/10014006657
Saved in:
3
Marken mit In-Game-Advertising emotionalisieren : eine empirische Analyse des Shootingstars der Werbebranche
Huber, Frank
;
Vogel, Johannes
;
Meyer, Frederik
;
Binar, Bernd
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003890563
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