//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International marketing review"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Premiumsegment"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Luxury goods
19
Luxusgüter
19
Consumer behaviour
17
Konsumentenverhalten
17
Brand management
6
Markenführung
6
China
5
Brand
4
Luxury
4
Markenartikel
4
Comparison
3
Vergleich
3
Welt
3
World
3
Brand image
2
Cultural identity
2
Fashion
2
Globalisierung
2
Globalization
2
International market entry
2
International marketing
2
Internationaler Markteintritt
2
Internationales Marketing
2
Interpersonal influence
2
Kulturelle Identität
2
Luxury brand
2
Luxury marketing
2
Markenimage
2
Mode
2
National culture
2
Nationalkultur
2
Personality psychology
2
Persönlichkeitspsychologie
2
Status consumption
2
Age group
1
Altersgruppe
1
Bandwagon luxury brand consumption
1
Bekleidungsindustrie
1
Bibliometric analysis
1
Bibliometrics
1
more ...
less ...
Online availability
All
Undetermined
14
Free
1
Type of publication
All
Article
18
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
18
Aufsatz in Zeitschrift
18
Aufsatzsammlung
1
Language
All
English
19
Author
All
Christodoulides, George
3
Michaelidou, Nina
2
Akram, M. S.
1
Ashill, Nicholas J.
1
Babin, Barry J.
1
Bai, Huifeng
1
Barnes, Bradley R.
1
Bharti, Megha
1
Boisvert, Jean
1
Buchanan-Oliver, Margo
1
Chakrabarti, Ronika
1
Chauhan, Ajay Kumar
1
Cruz, Angela Cracia B.
1
Cruz, Angela Gracia B.
1
Cui, Annie Peng
1
Diaz Ruiz, Carlos
1
Eastman, Jacqueline Kilsheimer
1
Griffin, Mitch
1
Guercini, Simone
1
Guzman, Francisco
1
Iyer, Rajesh
1
Jiang, Ling
1
Kapferer, Jean-Noël
1
Klaus, Philipp
1
Lee, Se-jin
1
Liu, Martin J.
1
Luo, Jun
1
MacRury, Iain
1
Mainolfi, Giada
1
Malik, Aneela
1
McColl, Julie
1
Milanesi, Matilde
1
Monkhouse, Lien Le
1
Moore, Christopher
1
Park, Jungkun
1
Sauer, Paul L.
1
Seo, Yuri
1
Shaikh, Shayan
1
Shan, Juan
1
Shukla, Paurav
1
more ...
less ...
Published in...
All
International marketing review
Journal of business research : JBR
169
Journal of retailing and consumer services
85
The journal of brand management : an international journal
71
Journal of fashion marketing and management
55
International journal of hospitality management
46
The journal of product & brand management
42
International journal of retail & distribution management
29
The Oxford handbook of luxury business
29
Psychology & marketing
28
Journal of international consumer marketing
25
SpringerLink / Bücher
24
Luxus als Distinktionsstrategie : Kommunikation in der internationalen Luxus- und Fashionindustrie
23
Journal of global fashion marketing : JGfM
22
Luxury marketing : a challenge for theory and practice
22
Identitätsbasierte Luxusmarkenführung : Grundlagen - Strategien - Controlling
18
International journal of advertising : the review of marketing communications
17
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
17
Asia Pacific journal of marketing and logistics
16
Journal of revenue and pricing management
15
Journal of travel and tourism marketing
15
New luxury management : creating and managing sustainable value across the organization
15
Springer eBook Collection
15
Transportation research / E : an international journal
14
Developing successful global strategies for marketing luxury brands
13
International journal of contemporary hospitality management
13
Global marketing strategies for the promotion of luxury goods
12
Marketing intelligence & planning
12
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
11
Global luxury : organizational change and emerging markets since the 1970s
11
International journal of consumer studies
11
International journal of wine business research : IJWBR
11
Journal of hospitality marketing & management
11
Strategic change
11
Sustainable Luxury : An International Perspective
11
The Cornell hospitality quarterly
11
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
10
Springer eBook Collection / Business and Management
10
Sustainable luxury : managing social and environmental performance in iconic brands
10
The IUP journal of brand management : IJBRM
10
more ...
less ...
Source
All
ECONIS (ZBW)
19
Showing
1
-
19
of
19
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Unconventional luxury brand collaborations : a new form of luxury consumption among young adults in China
Diaz Ruiz, Carlos
;
Cruz, Angela Gracia B.
- In:
International marketing review
40
(
2023
)
7
,
pp. 1-21
Persistent link: https://www.econbiz.de/10014470397
Saved in:
2
Luxury during trade tensions : the influence of economic animosity, cosmopolitanism and patriotism on intention to buy foreign luxury products
Mainolfi, Giada
- In:
International marketing review
39
(
2022
)
1
,
pp. 32-54
Persistent link: https://www.econbiz.de/10013169626
Saved in:
3
Guest editorial: advancing research on global luxury consumption
Christodoulides, George
;
Michaelidou, Nina
- In:
International marketing review
39
(
2022
)
2
,
pp. 145-148
Persistent link: https://www.econbiz.de/10013396155
Saved in:
4
The myth of the universal millennial : comparing millennials’ perceptions of luxury across six countries
Kapferer, Jean-Noël
;
Valette-Florence, Pierre
- In:
International marketing review
39
(
2022
)
2
,
pp. 149-165
Persistent link: https://www.econbiz.de/10013396163
Saved in:
5
Luxury symbolism, self-congruity, self-affirmation and luxury consumption behavior : a comparison study of China and the US
Wang, Zi
;
Yuan, Ruizhi
;
Liu, Martin J.
;
Luo, Jun
- In:
International marketing review
39
(
2022
)
2
,
pp. 166-206
Persistent link: https://www.econbiz.de/10013396168
Saved in:
6
Drivers of attitudes toward luxury and counterfeit products : the moderating role of interpersonal influence
Iyer, Rajesh
;
Babin, Barry J.
;
Eastman, Jacqueline …
- In:
International marketing review
39
(
2022
)
2
,
pp. 242-268
Persistent link: https://www.econbiz.de/10013396179
Saved in:
7
The role of socio-psychological and personality antecedents in luxury consumption : a meta-analytic review
Bharti, Megha
;
Suneja, Vivek
;
Chauhan, Ajay Kumar
- In:
International marketing review
39
(
2022
)
2
,
pp. 269-308
Persistent link: https://www.econbiz.de/10013396180
Saved in:
8
Special issue: global luxury consumption
Christodoulides, George
(
ed.
);
Michaelidou, Nina
(
ed.
)
-
2022
Persistent link: https://www.econbiz.de/10013396187
Saved in:
9
Quiet versus loud luxury : the influence of overt and covert narcissism on young Chinese and US luxury consumers' preferences?
Jiang, Ling
;
Cui, Annie Peng
;
Shan, Juan
- In:
International marketing review
39
(
2022
)
2
,
pp. 309-334
Persistent link: https://www.econbiz.de/10013396190
Saved in:
10
Priceless time : the UHNWI's most precious possession : implications for international marketing theory and practice
Klaus, Philipp
;
Park, Jungkun
;
Tarquini-Poli, Annalisa
- In:
International marketing review
39
(
2022
)
2
,
pp. 335-351
Persistent link: https://www.econbiz.de/10013396196
Saved in:
11
Luxury fashion retailers' localised marketing strategies in practice : evidence from China
Bai, Huifeng
;
McColl, Julie
;
Moore, Christopher
- In:
International marketing review
39
(
2022
)
2
,
pp. 352-370
Persistent link: https://www.econbiz.de/10013396200
Saved in:
12
Charting research on international luxury marketing : where are we now and where should we go next?
Veloutsou, Cleopatra
;
Christodoulides, George
;
Guzman, …
- In:
International marketing review
39
(
2022
)
2
,
pp. 371-394
Persistent link: https://www.econbiz.de/10013396202
Saved in:
13
The impact of luxury brand status signaling, extension authenticity and fit on luxury line extension evaluation : a cross-national study
Boisvert, Jean
;
Ashill, Nicholas J.
- In:
International marketing review
39
(
2022
)
2
,
pp. 395-422
Persistent link: https://www.econbiz.de/10013396206
Saved in:
14
Do luxury brands successfully entice consumers? : the role of bandwagon effect
Shaikh, Shayan
;
Malik, Aneela
;
Akram, M. S.
; …
- In:
International marketing review
34
(
2017
)
4
,
pp. 498-513
Persistent link: https://www.econbiz.de/10011760567
Saved in:
15
Extreme luxury fashion : business model and internationalization process
Guercini, Simone
;
Milanesi, Matilde
- In:
International marketing review
34
(
2017
)
3
,
pp. 403-424
Persistent link: https://www.econbiz.de/10011709227
Saved in:
16
Luxury brand markets as confluences of multiple cultural beliefs
Seo, Yuri
;
Buchanan-Oliver, Margo
;
Cruz, Angela Cracia B.
- In:
International marketing review
32
(
2015
)
2
,
pp. 141-159
Persistent link: https://www.econbiz.de/10011296977
Saved in:
17
Drivers of attitudes toward luxury brands : a cross-national investigation into the roles of interpersonal influence and brand consciousness
Yim, Mark Yi-cheon
;
Sauer, Paul L.
;
Williams, Jerome D.
; …
- In:
International marketing review
31
(
2014
)
4
,
pp. 363-389
Persistent link: https://www.econbiz.de/10010388823
Saved in:
18
The influence of face and group orientation on the perception of luxury goods : a four market study of East Asian consumers
Monkhouse, Lien Le
;
Barnes, Bradley R.
;
Stephan, Ute
- In:
International marketing review
29
(
2012
)
6
,
pp. 647-672
Persistent link: https://www.econbiz.de/10009678937
Saved in:
19
The influence of value perceptions on luxury purchase intentions in developed and emerging markets
Shukla, Paurav
- In:
International marketing review
29
(
2012
)
6
,
pp. 575-596
Persistent link: https://www.econbiz.de/10009678959
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->