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~isPartOf:"Journal of promotion management : JPM"
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Rabatt
4
Rebate
4
Consumer behaviour
3
Konsumentenverhalten
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Kundenbindungsprogramm
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Loyalty program
2
Sales promotion
2
Verkaufsförderung
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Beschwerdemanagement
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Complaint management
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Customer satisfaction
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Einzelhandel
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Kundenzufriedenheit
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Malaysia
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Präferenztheorie
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Retail trade
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Theory of preferences
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acquisition utility
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choice based conjoint analysis
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coupon preferences
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coupon proneness
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coupon redemption
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discount
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local coupons
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millennials
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purchase intention
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retailer
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sales promotion
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transaction utility
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volume discount
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Clark, Ronald A.
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Divine, Richard L.
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Garber, Michael S.
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Goldsmith, Ronald E.
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Imrie, Brian Charles
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Iranmanesh, Mohammad
1
Jayaraman, K.
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Ong, Beng Soo
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Spralls, Samuel A.
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Suhaiza Zailani
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Journal of promotion management : JPM
International journal of production economics
31
European journal of operational research : EJOR
24
Working paper / National Bureau of Economic Research, Inc.
19
Journal of retailing and consumer services
18
NBER Working Paper
17
NBER working paper series
17
International journal of industrial organization
15
Management science : journal of the Institute for Operations Research and the Management Sciences
14
Transportation research / E : an international journal
12
International journal of production research
11
Journal of retailing
11
Production and operations management : an international journal of the Production and Operations Management Society
10
Computers & operations research : and their applications to problems of world concern ; an international journal
8
Journal of business research : JBR
8
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
8
The American economic review
8
The Rand journal of economics
8
Discussion paper / Centre for Economic Policy Research
7
Economics letters
7
Journal of revenue and pricing management
7
The journal of product & brand management
7
Faculty & research / Insead : working paper series
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of competition law & economics
6
Journal of marketing
6
Omega : the international journal of management science
6
Psychology & marketing
6
Review of industrial organization : RIO
6
The antitrust bulletin : the journal of American and foreign antitrust and trade regulation
5
Betriebs-Berater : BB
4
Department of Economics discussion paper series / University of Oxford
4
European journal of marketing : EJM
4
Information systems research : ISR
4
International journal of business performance and supply chain modelling : IJBPSCM
4
International journal of the economics of business
4
Journal of industrial engineering international
4
Journal of the Operational Research Society
4
Journal of the Operational Research Society : OR
4
Manufacturing & service operations management : M & SOM
4
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ECONIS (ZBW)
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1
Promoting products through volume discount : evidence from Malaysia
Iranmanesh, Mohammad
;
Jayaraman, K.
;
Imrie, Brian Charles
; …
- In:
Journal of promotion management : JPM
22
(
2016
)
1
,
pp. 71-88
Persistent link: https://www.econbiz.de/10011522041
Saved in:
2
Have the mobile coupon preferences of millennials changed?
Spralls, Samuel A.
;
Divine, Richard L.
;
Garber, Michael S.
- In:
Journal of promotion management : JPM
22
(
2016
)
6
,
pp. 792-809
Persistent link: https://www.econbiz.de/10011632063
Saved in:
3
Antecedents of coupon proneness : a key mediator of coupon redemption
Clark, Ronald A.
;
Zboja, James J.
;
Goldsmith, Ronald E.
- In:
Journal of promotion management : JPM
19
(
2013
)
2
,
pp. 188-210
Persistent link: https://www.econbiz.de/10009754900
Saved in:
4
The impact of consumer perceptions of, and attitudes toward mail-in rebates on effectiveness of rebates
Ong, Beng Soo
- In:
Journal of promotion management : JPM
14
(
2008
)
1/2
,
pp. 45-58
Persistent link: https://www.econbiz.de/10003810649
Saved in:
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