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Marketingmanagement
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Case studies on MNCs in India
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E-marketing ; Vol. 2
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Die Entwicklung und Gestaltung von Markenqualitätssignalen von Fast Moving Consumer Goods am Beispiel der Waschmittelmarken von Henkel
Kirihara, Keiko
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2012
Persistent link: https://www.econbiz.de/10009559284
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Ariel Egypt : from market penetration to fierce competition
Tolba, Ahmed
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2012
Persistent link: https://www.econbiz.de/10009575239
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Detergent wars in India
In:
Case studies on MNCs in India
,
(pp. 245-269)
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2007
Persistent link: https://www.econbiz.de/10003737802
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