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~person:"Hutchinson, J. W."
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Ladengeschäft
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Retail outlet
5
Marketing
3
Multivariate Analyse
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Hutchinson, J. W.
Silberer, Günter
10
Büttner, Oliver B.
7
Chandon, Pierre
7
Frey, Ulrich Dirk
7
Gröppel-Klein, Andrea
7
Swoboda, Bernhard
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Dräger, Peter
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Ng, Serena
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Walter, Eva Margarete
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Aguirregabiria, Victor
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Germelmann, Claas Christian
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Olbrich, Rainer
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Schnedlitz, Peter
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Zielke, Stephan
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Bachrach, Daniel G.
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Bay, Mia
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INSEAD
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Faculty & research / Insead : working paper series
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Journal of marketing
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Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]
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Does in-store marketing work? : effects of the number and position of shelf facings on brand attention and evaluation at the point of purchase
Chandon, Pierre
;
Hutchinson, J. W.
;
Bradlow, Eric
; …
-
2009
-
Rev. vers.
Persistent link: https://www.econbiz.de/10003912905
Saved in:
2
Does in-store marketing work? : Effects of the number and position of shelf facings on attention and evaluation at the point of purchase
Chandon, Pierre
;
Hutchinson, J. W.
;
Bradlow, Eric
; …
-
2008
Persistent link: https://www.econbiz.de/10003909342
Saved in:
3
Does in-store marketing work? : effects of the number and position of shelf facings on brand attention and evaluation at the point of purchase
Chandon, Pierre
;
Hutchinson, J. W.
;
Bradlow, Eric T.
; …
- In:
Journal of marketing
73
(
2009
)
6
,
pp. 1-17
Persistent link: https://www.econbiz.de/10003901067
Saved in:
4
Measuring the value of point-of-purchase marketing with commercial eye-tracking data
Chandon, Pierre
;
Hutchinson, J. W.
;
Bradlow, Eric T.
; …
- In:
Visual marketing : from attention to action ; …
,
(pp. 224-258)
.
2008
Persistent link: https://www.econbiz.de/10009260338
Saved in:
5
Measuring the value of point-of-purchase marketing with commercial eye-tracking data
Chandon, Pierre
(
contributor
);
Hutchinson, J. W.
(
contributor
)
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001632312
Saved in:
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