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~isPartOf:"Services marketing quarterly"
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Market segmentation
6
Marktsegmentierung
6
Beziehungsmarketing
2
Dienstleistungsqualität
2
Relationship marketing
2
Service quality
2
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2
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Services marketing quarterly
Journal of retailing and consumer services
31
NBER working paper series
23
Tourism management : research, policies, practice
23
Journal of travel and tourism marketing
20
Journal of strategic marketing
19
SpringerLink / Bücher
19
Working paper / National Bureau of Economic Research, Inc.
19
Discussion paper / Centre for Economic Policy Research
18
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
18
Journal of business research : JBR
17
Marketing intelligence & planning
17
Management science : journal of the Institute for Operations Research and the Management Sciences
16
Journal of targeting, measurement and analysis for marketing
15
Journal of vacation marketing : an international journal
15
Tourism analysis : an interdisciplinary tourism & hospitality journal
15
European journal of operational research : EJOR
14
Journal of revenue and pricing management
14
NBER Working Paper
14
CESifo working papers
12
Gabler Edition Wissenschaft
12
Tourism economics : the business and finance of tourism and recreation
12
European journal of marketing : EJM
11
International journal of contemporary hospitality management
11
International journal of hospitality management
11
Journal of banking & finance
11
Segmentation in social marketing : process, methods and application
11
The journal of consumer marketing
11
Discussion papers / CEPR
10
Faculty & research / Insead : working paper series
10
International journal of industrial organization
10
International journal of retail & distribution management
10
Journal of marketing management : MM
10
The international review of retail, distribution and consumer research
10
Asia Pacific journal of marketing and logistics
9
Discussion paper / Tinbergen Institute
9
Jahrbuch der Absatz- und Verbrauchsforschung
9
Journal of financial economics
9
Journal of food products marketing
9
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
9
Journal of hospitality marketing & management
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1
Perceived service quality and loyalty of fitness centers' customers : segmenting members through their exercise motives
Tsitskari, E.
;
Tzetzis, G.
;
Konsoulas, D.
- In:
Services marketing quarterly
38
(
2017
)
4
,
pp. 253-268
Persistent link: https://www.econbiz.de/10011798695
Saved in:
2
Restructuring of fare policies for the urban transportation system in Athens
Sarris, Nickolaos
;
Mihiotis, Athanassios
;
Lagoudis, …
- In:
Services marketing quarterly
33
(
2012
)
2
,
pp. 85-103
Persistent link: https://www.econbiz.de/10009553134
Saved in:
3
Casino service quality, tiered customer segments, and casino player retention
Prentice, Catherine
;
King, Brian
;
Ohtsuka, Keis
- In:
Services marketing quarterly
33
(
2012
)
4
,
pp. 277-291
Persistent link: https://www.econbiz.de/10009671256
Saved in:
4
Services segmentation and emergent customer behavior : a case study
Jarratt, Denise
;
Fayed, Ramzi
- In:
Services marketing quarterly
33
(
2012
)
1
,
pp. 49-67
Persistent link: https://www.econbiz.de/10009508520
Saved in:
5
Segmenting demand for long-term care insurance among mature consumers
Moschis, George P.
;
Weaver, S. Todd
- In:
Services marketing quarterly
31
(
2010
)
1
,
pp. 106-115
Persistent link: https://www.econbiz.de/10003953057
Saved in:
6
Virtual identities and market segmentation in marketing in and through massively multiplayer online games (MMOGs)
Zackariasson, Peter
;
Wåhlin, Nils
;
Wilson, Timothy L.
- In:
Services marketing quarterly
31
(
2010
)
3
,
pp. 275-295
Persistent link: https://www.econbiz.de/10008648765
Saved in:
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