This study analyzed 1480 job advertisements for business analysts using natural language processing (NLP) and sentiment analysis. While confirming the demand for technical, analytical and communication skills, the study reveals important patterns that expand upon existing knowledge....

The diverse rating scales used by brokerage firms pose significant challenges for aggregating analyst recommendations in financial research. We develop a momentum-based normalization framework that transforms heterogeneous rating changes into standardized sentiment signals using firm-relative,...

Analyzing customer feedback, accessible on the Internet via social media platforms and tourism-related travel websites, empowers tourism service providers to pinpoint areas of success and concern. A notable approach to identifying factors determining customer satisfaction is the Kano method,...

Organizations communicate across many channels, yet official websites remain a controlled, authoritative space where firms articulate identity and strategy. This study examines how Croatia's top enterprises (n = 100) describe themselves on their websites and which emotional tones they use to...

This study investigates the media representation of female entrepreneurs in newspaper and magazine articles from 2014 to 2022. By employing a quantitative content analysis of 192 articles, the study examines dominant narratives, entrepreneurial identities, ethical behaviors, challenges depicted,...

Central bank communication has become a crucial tool for steering the monetary policy stance and shaping the outlook of market participants. Traditionally, analyzing central bank communication required substantial human effort, expertise, and resources, making the process time-consuming. The...