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~person:"Dolnicar, Sara"
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Dolnicar, Sara
Kotler, Philip
36
Rundle-Thiele, Sharyn
33
Kubacki, Krzysztof
26
Brennan, Linda
22
Sunstein, Cass R.
20
Lee, Nancy R.
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Hastings, Gerard
18
Andreasen, Alan R.
16
Klein, Armin
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Previte, Josephine
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Wymer, Walter
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Dietrich, Timo
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Lefebvre, R. Craig
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Sargeant, Adrian
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Domegan, Christine
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Bruhn, Manfred
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Fry, Marie-Louise
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Reisch, Lucia A.
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Journal of nonprofit & public sector marketing
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Australasian marketing journal
1
International marketing review
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Journal of advertising research
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Journal of business ethics : JOBE
1
Segmentation in social marketing : process, methods and application
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1
Methods in segmentation
Dolnicar, Sara
;
Grün, Bettina
- In:
Segmentation in social marketing : process, methods and …
,
(pp. 93-107)
.
2017
Persistent link: https://www.econbiz.de/10011557899
Saved in:
2
Framing advertisement to elicit positive emotions and attract foster carers : an investigation into the effects of advertising on high-cognitive-elaboration donations
Randle, Melanie
;
Miller, Leonie
;
Stirling, Joanna
; …
- In:
Journal of advertising research
56
(
2016
)
4
,
pp. 456-469
Persistent link: https://www.econbiz.de/10011628659
Saved in:
3
Competition or collaboration? : the effect of non-profit brand image on volunteer recruitment strategy
Randle, Melanie
;
Leisch, Friedrich
;
Dolnicar, Sara
- In:
The journal of brand management : an international journal
20
(
2012/13
)
8
,
pp. 689-704
Persistent link: https://www.econbiz.de/10010197486
Saved in:
4
Attracting volunteers in highly multicultural societies : a marketing challenge
Randle, Melanie
;
Dolnicar, Sara
- In:
Journal of nonprofit & public sector marketing
24
(
2012
)
4
,
pp. 351-369
Persistent link: https://www.econbiz.de/10009714684
Saved in:
5
Does cultural background affect volunteering behavior?
Randle, Melanie
;
Dolnicar, Sara
- In:
Journal of nonprofit & public sector marketing
21
(
2009
)
2
,
pp. 225-247
Persistent link: https://www.econbiz.de/10003856823
Saved in:
6
Assessing the prerequisite of successful CSR implementation : are consumers aware of CSR initiatives?
Pomering, Alan
;
Dolnicar, Sara
- In:
Journal of business ethics : JOBE
85
(
2009
),
pp. 285-301
Persistent link: https://www.econbiz.de/10003840981
Saved in:
7
Understanding the Australian environmental volunteering market : a basis for behavioural change and a sustainable future
Randle, Melanie
;
Dolnicar, Sara
- In:
Australasian marketing journal
17
(
2009
)
4
,
pp. 192-203
Persistent link: https://www.econbiz.de/10003901754
Saved in:
8
Marketing in non-profit organizations : an international perspective
Dolnicar, Sara
;
Lazarevski, Katie
- In:
International marketing review
26
(
2009
)
3
,
pp. 275-291
Persistent link: https://www.econbiz.de/10009522604
Saved in:
9
Not just any volunteers : segmenting the market to attract the high contributors
Randle, Melanie
;
Dolnicar, Sara
- In:
Journal of nonprofit & public sector marketing
21
(
2009
)
3
,
pp. 271-282
Persistent link: https://www.econbiz.de/10003893353
Saved in:
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