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isPartOf:"Schriftenreihe Marketing, Management"
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Search: subject_exact:"Sozialprestige"
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Prestige
3
Reputation
3
Beziehungsmarketing
2
Relationship marketing
2
Sportmarketing
2
Sports marketing
2
Berufsfußball
1
Beschwerdemanagement
1
Complaint management
1
Corporate reputation
1
Cultural sector
1
Deutschland
1
Electric power industry
1
Elektrizitätswirtschaft
1
Firmenimage
1
Football
1
Fußball
1
Fußballverein
1
Gastgewerbe
1
Germany
1
Hospitality industry
1
Insurance
1
KMU
1
Kommunikation
1
Kultursektor
1
Kultursponsoring
1
Kundenmanagement
1
Marketing
1
Marketing theory
1
Marketingtheorie
1
Measurement
1
Messung
1
Professional sports
1
Profisport
1
Reklamation
1
SME
1
Sponsoring
1
Sponsorship
1
Sport organization
1
Sportorganisation
1
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Book / Working Paper
5
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Graue Literatur
3
Non-commercial literature
3
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German
5
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Wiedmann, Klaus-Peter
5
Bachmann, Frank
2
Seegebarth, Barbara
2
Durst, Tina
1
Krumstroh, Dina
1
Lafrenz, Kai
1
Peuser, Martina
1
Reuter, Merle
1
Weinert, Anja
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Schriftenreihe Marketing, Management
Corporate reputation review : an international journal
93
NBER working paper series
58
Journal of business research : JBR
53
NBER Working Paper
51
Journal of economic behavior & organization : JEBO
50
Working paper / National Bureau of Economic Research, Inc.
49
Management science : journal of the Institute for Operations Research and the Management Sciences
44
SpringerLink / Bücher
40
Journal of economic theory
39
Discussion paper series / IZA
38
Discussion paper / Centre for Economic Policy Research
35
Journal of business ethics : JOBE
35
CESifo working papers
30
Journal of financial economics
30
Journal of banking & finance
27
Games and economic behavior
26
Academy of Management journal : AMJ
22
Corporate reputation review
22
Finance research letters
22
Discussion paper / Tinbergen Institute
21
The journal of corporate finance : contracting, governance and organization
19
Economics letters
18
IZA Discussion Paper
17
International journal of industrial organization
17
The accounting review : a publication of the American Accounting Association
17
American economic journal : a journal of the American Economic Association
16
Journal of retailing and consumer services
16
Confiance et gestion : numéro spécial XXe anniversaire
15
Discussion paper
15
Journal of public economics
15
Corporate communications : an international journal
14
The review of financial studies
14
Tourism management : research, policies, practice
14
Applied economics
13
CESifo Working Paper Series
13
Discussion papers / Governance and the Efficiency of Economic Systems
13
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
13
International journal of hospitality management
13
The American economic review
13
The journal of finance : the journal of the American Finance Association
13
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ECONIS (ZBW)
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1
Reputation als strategischer Erfolgsfaktor in der Assekuranz : Herausforderungen im Beschwerdemanagementprozess für ein zukunftsorientiertes Reputationsmanagement
Wiedmann, Klaus-Peter
;
Seegebarth, Barbara
;
Reuter, Merle
-
2009
Persistent link: https://www.econbiz.de/10003862795
Saved in:
2
Kultursponsoring als Element der Unternehmenskommunikation für mittelständische Unternehmen : Analyse der Wirkung auf die Unternehmensreputation sowie Gestaltungsansätze für ein Re...
Wiedmann, Klaus-Peter
;
Seegebarth, Barbara
;
Weinert, Anja
-
2008
Persistent link: https://www.econbiz.de/10003862810
Saved in:
3
Erfolgsfaktoren von Hospitality im Bereich des Sports : Ergebnisse einer empirischen Untersuchung
Wiedmann, Klaus-Peter
-
2007
Persistent link: https://www.econbiz.de/10003678702
Saved in:
4
Reputation von Fußball-Clubs : Entwicklung und empirische Überprüfung eines Messkonzepts auf Basis der Reputation Quotient (RQ)
Wiedmann, Klaus-Peter
;
Bachmann, Frank
;
Lafrenz, Kai
-
2007
Persistent link: https://www.econbiz.de/10003678731
Saved in:
5
Reputationsmanagement als Chance zur Kundenbindung : eine empirische Analyse in der Energiebranche
Wiedmann, Klaus-Peter
;
Peuser, Martina
;
Krumstroh, Dina
-
2004
Persistent link: https://www.econbiz.de/10002610688
Saved in:
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