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person:"Kent, Aubrey"
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Sportmarketing
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Sports marketing
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Kent, Aubrey
Nufer, Gerd
48
Bühler, André W.
27
Funk, Daniel C.
24
Ko, Yong Jae
21
Kunkel, Thilo
21
Biscaia, Rui
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Desbordes, Michel
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McDonald, Heath
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Breuer, Christoph
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Cornwell, T. Bettina
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Heere, Bob
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Pedersen, Paul M.
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Zhang, James J.
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Drayer, Joris
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Dwyer, Brendan
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Kim, Yu Kyoum
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Kwak, Dae Hee
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Ratten, Vanessa
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James, Jeffrey D.
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Shapiro, Stephen L.
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Uhrich, Sebastian
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Byon, Kevin K.
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Bühler, André
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Doyle, Jason P.
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Greenwell, T. Christopher
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Inoue, Yuhei
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Woratschek, Herbert
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Yoshida, Masayuki
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10
Ballouli, Khalid
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Richelieu, André
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
4
Sport management review
2
International journal of sport management and marketing : IJSMM
1
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ECONIS (ZBW)
7
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1
Investigating sport fan attitudes toward tanking : the role of values-based connections
Aiken, K. Damon
;
Sukhdial, Ajay
;
Campbell, Richard M. <Jr.>
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
4
,
pp. 256-268
Persistent link: https://www.econbiz.de/10012486328
Saved in:
2
The impact of fan identification and notification on survey response and data quality
Jordan, Jeremy Scott
;
Brandon-Lai, Simon
;
Sato, Mikihiro
; …
- In:
Sport marketing quarterly : preferred journal of the …
23
(
2014
)
1
,
pp. 27-36
Persistent link: https://www.econbiz.de/10010355396
Saved in:
3
Enhancing the benefits of professional sport philanthropy : the roles of corporate ability and communication strategies
Inoue, Yuhei
;
Mahan, Joseph E.
;
Kent, Aubrey
- In:
Sport management review
16
(
2013
)
3
,
pp. 314-325
Persistent link: https://www.econbiz.de/10009787473
Saved in:
4
Investigating the role of corporate credibility in corporate social marketing : a case study of environmental initiatives by professional sport organizations
Inoue, Yuhei
;
Kent, Aubrey
- In:
Sport management review
15
(
2012
)
3
,
pp. 330-344
Persistent link: https://www.econbiz.de/10009564436
Saved in:
5
Does your sponsor affect my perception of the event? : the role of event sponsors as signals
Walker, Matthew
;
Hall, Todd
;
Todd, Samuel Y.
;
Kent, Aubrey
- In:
Sport marketing quarterly : preferred journal of the …
20
(
2011
)
3
,
pp. 138-147
Persistent link: https://www.econbiz.de/10009373484
Saved in:
6
Communicating socially responsible initiatives : an analysis of US professional teams
Walker, Matthew
;
Kent, Aubrey
;
Vincent, John
- In:
Sport marketing quarterly : preferred journal of the …
19
(
2010
)
4
,
pp. 187-195
Persistent link: https://www.econbiz.de/10008825865
Saved in:
7
The culture of communication among intercollegiate sport information professionals
Battenfield, Frederick L.
;
Kent, Aubrey
- In:
International journal of sport management and marketing …
2
(
2007
)
3
,
pp. 236-251
Persistent link: https://www.econbiz.de/10003433849
Saved in:
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