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Luxury goods
9
Luxusgüter
9
Consumer behaviour
8
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8
Luxury
3
USA
3
United States
3
Brand
2
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Markenartikel
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1
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Bevolo, Marco
1
Eastman, Jacqueline K.
1
Gofman, Alex
1
Huang, Yu-an
1
Jauhari, Vinnie
1
Joshi, Gaurav
1
Kwak, Lynn
1
Kwan, Ho Yan
1
Lee, Seung Hwan Mark
1
Liu, Jun
1
Luster, Sean
1
Manika, Danae
1
Mets, Tõnis
1
Meyer, Heather M.
1
Moskowitz, Howard R.
1
Phau, Ian
1
Rishi, Meghna
1
Sharma, Nazuk
1
Siu, Noel Yee-Man
1
Sojka, Jane Z.
1
Teah, Min
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Zeng, Celeste Yunru
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The journal of consumer marketing
Journal of business research : JBR
169
Journal of retailing and consumer services
85
The journal of brand management : an international journal
71
Journal of fashion marketing and management
55
International journal of hospitality management
46
The journal of product & brand management
42
International journal of retail & distribution management
29
The Oxford handbook of luxury business
29
Psychology & marketing
28
Journal of international consumer marketing
25
SpringerLink / Bücher
24
Luxus als Distinktionsstrategie : Kommunikation in der internationalen Luxus- und Fashionindustrie
23
Journal of global fashion marketing : JGfM
22
Luxury marketing : a challenge for theory and practice
22
International marketing review
19
Identitätsbasierte Luxusmarkenführung : Grundlagen - Strategien - Controlling
18
International journal of advertising : the review of marketing communications
17
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
17
Asia Pacific journal of marketing and logistics
16
Journal of revenue and pricing management
15
Journal of travel and tourism marketing
15
New luxury management : creating and managing sustainable value across the organization
15
Springer eBook Collection
15
Transportation research / E : an international journal
14
Developing successful global strategies for marketing luxury brands
13
International journal of contemporary hospitality management
13
Global marketing strategies for the promotion of luxury goods
12
Marketing intelligence & planning
12
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
11
Global luxury : organizational change and emerging markets since the 1970s
11
International journal of consumer studies
11
International journal of wine business research : IJWBR
11
Journal of hospitality marketing & management
11
Strategic change
11
Sustainable Luxury : An International Perspective
11
The Cornell hospitality quarterly
11
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
10
Springer eBook Collection / Business and Management
10
Sustainable luxury : managing social and environmental performance in iconic brands
10
The IUP journal of brand management : IJBRM
10
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1
Consumer interpretation of brand prominence signals : insights for a broadened typology
Meyer, Heather M.
;
Manika, Danae
- In:
The journal of consumer marketing
34
(
2017
)
4
,
pp. 349-358
Persistent link: https://www.econbiz.de/10011691611
Saved in:
2
The role of brand equity and face saving in Chinese luxury consumption
Siu, Noel Yee-Man
;
Kwan, Ho Yan
;
Zeng, Celeste Yunru
- In:
The journal of consumer marketing
33
(
2016
)
4
,
pp. 245-256
Persistent link: https://www.econbiz.de/10011523208
Saved in:
3
Luxury implications of showcasing a product with its "cast" shadow
Sharma, Nazuk
- In:
The journal of consumer marketing
33
(
2016
)
7
,
pp. 507-516
Persistent link: https://www.econbiz.de/10011642225
Saved in:
4
Marketing sustainability in the luxury lodging industry : a thematic analysis of preferences amongst the Indian transition generation
Rishi, Meghna
;
Jauhari, Vinnie
;
Joshi, Gaurav
- In:
The journal of consumer marketing
32
(
2015
)
5
,
pp. 376-391
Persistent link: https://www.econbiz.de/10011480688
Saved in:
5
Devil continues to wear "counterfeit" Prada : a tale of two cities
Teah, Min
;
Phau, Ian
;
Huang, Yu-an
- In:
The journal of consumer marketing
32
(
2015
)
3
,
pp. 176-189
Persistent link: https://www.econbiz.de/10011376747
Saved in:
6
The social network implications of prestigious goods among young adults : evaluating the self vs others
Lee, Seung Hwan Mark
;
Luster, Sean
- In:
The journal of consumer marketing
32
(
2015
)
3
,
pp. 199-208
Persistent link: https://www.econbiz.de/10011376750
Saved in:
7
The impact of generational cohorts on status consumption : an exploratory look at generational cohort and demographics on status consumption
Eastman, Jacqueline K.
;
Liu, Jun
- In:
The journal of consumer marketing
29
(
2012
)
2
,
pp. 93-102
Persistent link: https://www.econbiz.de/10009541766
Saved in:
8
Decoding consumer perceptions of premium products with rule-developing experimentation
Gofman, Alex
;
Moskowitz, Howard R.
;
Bevolo, Marco
; …
- In:
The journal of consumer marketing
27
(
2010
)
5
,
pp. 425-436
Persistent link: https://www.econbiz.de/10008651279
Saved in:
9
If they could see me now: immigrants' use of prestige brands to convey status
Kwak, Lynn
;
Sojka, Jane Z.
- In:
The journal of consumer marketing
27
(
2010
)
4
,
pp. 371-380
Persistent link: https://www.econbiz.de/10008651283
Saved in:
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