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Consumer behaviour
7
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Sustainable product
7
Öko-Produkt
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Green marketing
6
Öko-Marketing
6
Environmental consciousness
4
Umweltbewusstsein
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Lapeyre, Alexandre
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Journal of marketing communications
Business strategy and the environment
69
International journal of production economics
30
Technological forecasting & social change : an international journal
29
Journal of retailing and consumer services
28
Journal of business ethics : JOBE
25
Journal of fashion marketing and management
24
International journal of consumer studies
23
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
21
International journal of production research
21
International journal of hospitality management
18
Environmental & resource economics : the official journal of the European Association of Environmental and Resource Economists
17
Journal of business research : JBR
17
SpringerLink / Bücher
17
Energy economics
14
Journal of environmental economics and management : JEEM ; the official journal of the Association of Environmental and Resource Economists
13
Umweltwirtschaftsforum : uwf ; die betriebswissenschaftlich-ökologisch orientierte Fachzeitschrift
13
Amfiteatru economic : an economic and business research periodical
11
International journal of green economics : IJGE
11
Springer eBook Collection
11
Cogent business & management
10
European journal of operational research : EJOR
10
International journal of contemporary hospitality management
10
International journal of green economics
10
International journal of innovation and sustainable development : IJISD
10
International journal of product development : IJPD
10
Wuppertal paper
10
IEEE transactions on engineering management : EM
9
Marketing intelligence & planning
9
Zeitschrift für Umweltpolitik & Umweltrecht : ZfU ; Beiträge zur rechts-, wirtschafts- und sozialwissenschaftlichen Umweltforschung
9
Corporate social responsibility and environmental management
8
European research studies
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International journal of automotive technology and management : IJATM
8
Psychology & marketing
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Transportation research / E : an international journal
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Working paper
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Berichte aus Energie- und Umweltforschung
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Brands with a conscience : how to build a successful and responsible brand
7
Cleaner and responsible consumption
7
EcoDesign : von der Theorie in die Praxis
7
Europäische Hochschulschriften / 5
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1
"Fly responsibly" : a case study on consumer perceptions of a green demarketing campaign
Hesse, Andreas
;
Rünz, Sofie
- In:
Journal of marketing communications
28
(
2022
)
3
,
pp. 232-252
Persistent link: https://www.econbiz.de/10013371012
Saved in:
2
Integrating environmental values and emotion in green marketing communications inducing sustainable consumer behaviour
Khan Md. Raziuddin Taufique
- In:
Journal of marketing communications
28
(
2022
)
3
,
pp. 272-290
Persistent link: https://www.econbiz.de/10013371015
Saved in:
3
Saudi females' buying behavior of green cosmetics : a pertinent motivational aspect
Khan, Sania
;
Salim, Ansa
- In:
Journal of marketing communications
27
(
2021
)
6
,
pp. 594-606
Persistent link: https://www.econbiz.de/10012624670
Saved in:
4
What triggers young Millennials to purchase eco-friendly products? : the interrelationships among knowledge, perceived consumer effectiveness, and environmental concern
Heo, Jun
;
Muralidharan, Sidharth
- In:
Journal of marketing communications
25
(
2019
)
4
,
pp. 421-437
Persistent link: https://www.econbiz.de/10012203322
Saved in:
5
Consumer purchase intentions for green products : mediating role of WTP and moderating effects of framing
Ayadi, Nawel
;
Lapeyre, Alexandre
- In:
Journal of marketing communications
22
(
2016
)
4
,
pp. 367-384
Persistent link: https://www.econbiz.de/10011612596
Saved in:
6
Consumer perceptions of carbon labeling in print advertising : hype or effective communication strategy?
Stokes, Amy
;
Turri, Anna M.
- In:
Journal of marketing communications
21
(
2015
)
4
,
pp. 300-315
Persistent link: https://www.econbiz.de/10011405893
Saved in:
7
How (not) to market socially responsible products : a critical research evaluation
Davis, Ingrid
- In:
Journal of marketing communications
19
(
2013
)
2
,
pp. 136-150
Persistent link: https://www.econbiz.de/10009723419
Saved in:
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