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type_genre:"Fallstudie"
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International journal of wine business research : IJWBR
4
Journal of food products marketing
1
Measuring business excellence : the journal of organizational performance management
1
Perspektiven für die Agrar- und Ernährungswirtschaft nach der Liberalisierung : 55. Jahrestagung der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e. V. vom 23. bis 25. September 2015
1
Weinmarketing : Kundenwünsche erforschen, Zielgruppen identifizieren, innovative Produkte entwickeln
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ECONIS (ZBW)
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1
Wine tourism destination management and marketing : theory and cases
Sigala, Marianna
(
ed.
);
Robinson, Richard N. S.
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012025568
Saved in:
2
Analyse der Rollenverteilung in Winzergenossenschaften im Kontext des Qualitätsmanagements
Ingenwerth, Lea
;
Sparer, Patrizia
;
Thein, Anne
;
Hanf, Jon H.
- In:
Perspektiven für die Agrar- und Ernährungswirtschaft …
,
(pp. 119-130)
.
2016
Persistent link: https://www.econbiz.de/10011630841
Saved in:
3
Using family heritage to market wines : a case study of three "New World" wineries in Victoria, Australia
Strickland, Paul
;
Smith Maguire, Jennifer
;
Frost, Warwick
- In:
International journal of wine business research : IJWBR
25
(
2013
)
2
,
pp. 125-137
Persistent link: https://www.econbiz.de/10009770377
Saved in:
4
The wine consumption preferences of young people : a Spanish case study
Garcia, Teresa
;
Barrena, Ramo
;
Grande, Ildefonso
- In:
International journal of wine business research : IJWBR
25
(
2013
)
2
,
pp. 94-107
Persistent link: https://www.econbiz.de/10009770379
Saved in:
5
Ouality-based excellence and product-country image : case studies on Italy and China in the beverage sector
Rubini, Lauretta
;
Motta, Luca
;
Di Tommaso, Marco Rodolfo
- In:
Measuring business excellence : the journal of …
17
(
2013
)
2
,
pp. 35-47
Persistent link: https://www.econbiz.de/10009766981
Saved in:
6
Imagery and consumption of wine : a Southern United States case study
Alonso, Abel Duarte
;
O'Neill, Martin A.
- In:
Journal of food products marketing
18
(
2012
)
4
,
pp. 306-324
Persistent link: https://www.econbiz.de/10009579851
Saved in:
7
Weinmarken der Alten und der Neuen Welt : drei Fallstudien
Mora, Pierre
- In:
Weinmarketing : Kundenwünsche erforschen, Zielgruppen …
,
(pp. 161-178)
.
2011
Persistent link: https://www.econbiz.de/10008758296
Saved in:
8
Wine sales in British public houses
Pratten, John D.
;
Carlier, Jean-Baptiste
- In:
International journal of wine business research : IJWBR
22
(
2010
)
1
,
pp. 62-72
Persistent link: https://www.econbiz.de/10003977118
Saved in:
9
Organic wine production : the case of Bodega Colomé in Argentina
Zilber, Silvia Novaes
;
Friel, Daniel
;
Nascimento, Luis …
- In:
International journal of wine business research : IJWBR
22
(
2010
)
2
,
pp. 164-177
Persistent link: https://www.econbiz.de/10003993854
Saved in:
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