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Does the Sustainability of Food Products Influence Consumer Choices? The Case of Italy
Banterle, Alessandro; Ricci, Elena Claire - International European Forum on Innovation and System … - 2013
In this paper we analyse if there is a diffuesed interest among consumers about the environmental impacts of their food choices, and try to capture the different types of attitudes of Italian consumers with respect to environmental sustainability of food products. The analysis builds on a survey...
Persistent link: https://www.econbiz.de/10011078222
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An Assessment of Consumer Satisfaction for Food Retail Chains: A Case Study from Turkey
Akpinar, Goksel; Gul, Mevlut; Gulcan, Sinem - International European Forum on Innovation and System … - 2011
Consumer oriented marketing concept appeared to be effective in accordance to the shift from the traditional marketing … approach to the modern marketing approach. This process brings about the concept of customer value in retail food sector as it … firms into value based marketing concept. Due to the positive effect on the relationship between customer value and customer …
Persistent link: https://www.econbiz.de/10010914926
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Valuing Information on GM Foods in the Presence of Country-of-Origin Labels
Xie, Jing; Hyeyoung, Kim; House, Lisa - International European Forum on Innovation and System … - 2013
Information on production methods (genetic modification or organic production) and locations (country of origin) are commonly found on food package labels. Both pieces of information may be used as a proxy for food safety and quality by consumers. Our study investigates the interactive effects...
Persistent link: https://www.econbiz.de/10011078198
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Trust in the US‐EU Fruit and Vegetable Chain: Do US Exporters Understand EU Importers?
Ameseder, Christoph; House, Lisa; Haas, Rainer; … - International European Forum on Innovation and System … - 2010
Research on organizational and inter‐organizational trust has become an important field in management and marketing …
Persistent link: https://www.econbiz.de/10008853573
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Meat Standards Australia as an Innovation in the Australian Beef Production and Marketing System
Griffith, Garry R.; Thompson, John M.; Polkinghorne, Rod; … - International European Forum on Innovation and System … - 2010
Variable eating quality was identified as a major contributor to declining Australian beef consumption in the early 1990s. The primary issue was the inability to predict the eating quality of cooked beef before consumption. A R&D program funded by industry and Meat and Livestock Australia...
Persistent link: https://www.econbiz.de/10008853578
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Naturalness and Consumer Choices: The Case of Microfiltered Milk
Coppola, Adele; Verneau, Fabio - International European Forum on Innovation and System … - 2010
Food is a very sensitive area and the most intimate form of consumption. Consumer choice is known to be strongly affected by emotional factors usually not taken into account in economic analysis. At the same time it is clear that such emotional factors can affect consumer behaviour and market...
Persistent link: https://www.econbiz.de/10008853581
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The Relationship between Innovation and Marketing in SMEs in the EU Food Sector
Banterle, Alessandro; Cavaliere, Alessia; Stranieri, … - International European Forum on Innovation and System … - 2010
. The literature shows that firms’ market orientation and marketing capabilities are very important for innovation in food … the level of firm innovativeness and the different stages of marketing management process, in order to understand if good … results in marketing management can affect firm innovation. An interactive questionnaire available on the web has been used …
Persistent link: https://www.econbiz.de/10008853584
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The Overall Significance of Attributes and Attributes’ Levels on Fresh Fruit Choice
Groot, Etienne; Albisu, Luis Miguel - International European Forum on Innovation and System … - 2010
through marketing actions. It is very important to understand why consumers make elections of fresh fruits in order to …
Persistent link: https://www.econbiz.de/10008853589
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Matching Diverse (Quality of) Supply with Market Differentiation Opportunities in the Pork Chain
Trienekens, Jacques H. - International European Forum on Innovation and System … - 2010
Currently, in most pork chains there is still a mismatch between delivered quality and expected quality, leading to unsatisfied customers and value losses because products are not sold against the best possible price. Differentiation of quality of pork starts already in the breeding stage,...
Persistent link: https://www.econbiz.de/10008853591
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Soybean Production in Brazil: Main Determinants of Property Sizes
Silvestrin Zanon, Raquel; Saes, Maria Sylvia Macchione - International European Forum on Innovation and System … - 2010
Economies of scale are present in soybean production. In Brazil, the two largest producing regions have properties with different dimensions. In particular, the average size of properties in the South is much smaller than those in the country´s Mid‐West region. This study analyzes the...
Persistent link: https://www.econbiz.de/10008853595