O'Regan, Nicholas; Ghobadian, Abby - In: Journal of Strategy and Management 2 (2009) 3, pp. 288-295
Purpose – British Telecom (BT) has achieved a classic turnaround that involved divestment and efficiency drives. This interview with Sir Mike Rake, Chairman of BT, sheds light on BT's past development and future growth. Design/methodology/approach – The paper takes the form of an interview...