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Shubik, Martin - In: Management science : journal of the Institute for … 33 (1987) 12, pp. 1511-1522

Persistent link: https://www.econbiz.de/10001057540

Firat, A. Fuat - In: Journal of macromarketing : examining the interactions … 33 (2013) 1, pp. 78-82

Persistent link: https://www.econbiz.de/10009771549

Eckhardt, Giana M.; Dholakia, Nikhilesh; Varman, Rohit - In: Journal of macromarketing : examining the interactions … 33 (2013) 1, pp. 7-12

Persistent link: https://www.econbiz.de/10009771556

Benton, Raymond - In: Journal of macromarketing : examining the interactions … 36 (2016) 4, pp. 373-376

Persistent link: https://www.econbiz.de/10011623700

Anderson, Stephen J.; Chandy, Rajesh K.; Zia, Bilal - In: Management science : journal of the Institute for … 64 (2018) 12, pp. 5559-5583

Persistent link: https://www.econbiz.de/10011964524

Simcoe, Timothy S.; Waguespack, Dave M. - In: Management science : journal of the Institute for … 57 (2011) 2, pp. 274-290

Persistent link: https://www.econbiz.de/10008901443

Azoulay, Pierre; Stuart, Toby E.; Wang, Yanbo - In: Management science : journal of the Institute for … 60 (2014) 1, pp. 92-109

Persistent link: https://www.econbiz.de/10010345165

Canales, Rodrigo; Greenberg, Jason - In: Management science : journal of the Institute for … 62 (2016) 4, pp. 1202-1224

Persistent link: https://www.econbiz.de/10011470688

Sinclair, Gary - In: Journal of macromarketing : examining the interactions … 36 (2016) 1, pp. 27-40

Persistent link: https://www.econbiz.de/10011452312

Connolly, Terry - In: Management science : journal of the Institute for … 36 (1990) 6, pp. 689-703

Persistent link: https://www.econbiz.de/10001089674