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Establishing rigor in mail-survey procedures in international business research
Chidlow, Agnieszka; Ghauri, Pervez N.; Yeniyurt, Sengun; … - In: Journal of world business : JWB 50 (2015) 1, pp. 26-35
Persistent link: https://www.econbiz.de/10010479306
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Do marketing capabilities consistently mediate effects of firm intangible capital on performance across institutional environments?
Griffith, David A.; Yalcinkaya, Goksel; Calantone, Roger J. - In: Journal of world business : JWB 45 (2010) 3, pp. 217-228
Persistent link: https://www.econbiz.de/10008422895
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Do marketing capabilities consistently mediate effects of firm intangible capital on performance across institutional environments?
Griffith, David A.; Yalcinkaya, Goksel; Calantone, Roger J. - In: Journal of world business : JWB 45 (2010) 3, pp. 217-227
Persistent link: https://www.econbiz.de/10003985458