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Postmodern marketing two : telling tales
Brown, Stephen - 1998 - [New ed.]
Persistent link: https://www.econbiz.de/10004367625
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Fail better! : stumbling to success in sales and marketing ; 25 remarkable renegades show how
Brown, Stephen - 2008
Persistent link: https://www.econbiz.de/10004897043
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Wizard! : Harry Potter's brand magic
Brown, Stephen - 2005
Persistent link: https://www.econbiz.de/10004854568
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Free gift inside!! : Forget the customer ; develop marketease
Brown, Stephen - 2003
Persistent link: https://www.econbiz.de/10004787395
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The three Rs of relationship marketing: retroactive, retrospective, retrogressive
Brown, Stephen - In: Relationship marketing : gaining competitive advantage …, (pp. 393-413). 2000
Persistent link: https://www.econbiz.de/10001456739
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Innovation and evolution in UK retailing : the retail warehouse
Brown, Stephen - In: European journal of marketing : EJM 24 (1990) 9, pp. 39-54
Persistent link: https://www.econbiz.de/10001096042
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And then we come to the brand : academic insights from international bestsellers
Brown, Stephen - In: Arts marketing : an international journal ; AM 1 (2011) 1, pp. 70-86
Persistent link: https://www.econbiz.de/10009959012
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Postmodern marketing
Brown, Stephen; Brown, Stephen Walter - 1995 - 1. publ.
Persistent link: https://www.econbiz.de/10000507753
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The failgood factor: playing hopscotch in the marketing minefield
Brown, Stephen - In: The marketing review 7 (2007) 2, pp. 125-138
Persistent link: https://www.econbiz.de/10009853104
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Are marketing's metaphors good for it?
Brown, Stephen - In: The marketing review 8 (2008) 3, pp. 209-221
Persistent link: https://www.econbiz.de/10009853135