In this paper we examine shoppers' reactions to the development of early supermarket retailing in post-war Britain. Positioning our discussion in relation to multi-disciplinary contributions on the role of consumers in innovation, we argue that more attention needs to be given to the shopper's...

Purpose – The paper aims to investigate the value of a network perspective in enhancing the understanding of the business to consumer marketing of high‐involvement product categories. This is achieved through the analysis of the development of fair trade marketing in the UK....

Purpose – The aim of this paper is to investigate the link between store managers’ evaluation of how customers assess a shopping centre and their own evaluation of the centre and, based on that, the relevance of store managers in reflecting on and informing the management and marketing...

Purpose – The purpose of this paper is to evaluate some of the recent progress in the study of the history of retailing, with particular reference to analyses of the British retail market during the twentieth century. Design/methodology/approach – Three themes were addressed, each of which...

Investigates the role that retailers play in the cash funding of town centre management (TCM) schemes in the UK. The findings are drawn from a detailed questionnaire survey of town centre managers, and a series of interviews with retail business representatives. Reveals that although most TCM...