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Music downloads and the flip side of digital rights management

Vernik, Dinah A.; Purohit, Devavrat; Desai, Preyas S. - In: Marketing science 30 (2011) 6, pp. 1011-1027

Persistent link: https://www.econbiz.de/10009427804

The role of production lead time and demand uncertainty in marketing durable goods

Desai, Preyas S.; Koenigsberg, Oded; Purohit, Devavrat - In: Management science : journal of the Institute for … 53 (2007) 1, pp. 150-158

Persistent link: https://www.econbiz.de/10003632047

Forward buying by retailers

Desai, Preyas S.; Koenigsberg, Oded; Purohit, Devavrat - In: Journal of marketing research : JMR 47 (2010) 1, pp. 90-102

Persistent link: https://www.econbiz.de/10003947445

The strategic role of exchange promotions

Desai, Preyas S.; Purohit, Devavrat; Zhou, Bo - In: Marketing science 35 (2016) 1, pp. 93-112

Persistent link: https://www.econbiz.de/10011437609

Allowing consumers to bundle themselves : the profitability of family plans

Desai, Preyas S.; Purohit, Devavrat; Zhou, Bo - In: Marketing science 37 (2018) 6, pp. 953-969

Persistent link: https://www.econbiz.de/10011966233

Exploring the relationship between the markets for new and used durable goods : the case of automobiles

Purohit, Devavrat - In: Marketing science 11 (1992) 2, pp. 154-167

Persistent link: https://www.econbiz.de/10001123238

Editorial: marketing science : replication and disclosure policy

Desai, Preyas S. - In: Marketing science 32 (2013) 1, pp. 1-3

Persistent link: https://www.econbiz.de/10009725733

Introducing Marketing Science Institute research priorities to marketing science

Desai, Preyas S. - In: Marketing science 31 (2012) 6, pp. 873-877

Persistent link: https://www.econbiz.de/10009702546

Editorial: People of Marketing Science

Desai, Preyas S. - In: Marketing science 31 (2012) 2, pp. 195-197

Persistent link: https://www.econbiz.de/10009548707

Essays on Digital Distribution of Information Goods.

Vernik, Dinah Alexandra - 2009

The ability to digitize information goods such as music and movies and the growing accessibility of the Internet has led to online piracy and the emergence of a new class of retailers that specialize in digital downloads. Both online piracy and digital retailers have changed the dynamics of the...

Persistent link: https://www.econbiz.de/10009475510