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Brazil
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Giraldi, Janaina de Moura Engracia
42
Oliveira, Jorge Henrique Caldeira de
12
Lourenção, Marina Toledo de Arruda
7
Mariutti, Fabiana Gondim
6
Guina, Fernanda de Tavares Canto
4
Montanari, Maria Gabriela
4
Chiappetta Jabbour, Charbel José
2
Costa, Fernando Batista da
2
Ferreira, Luciana Brandão
2
Frade, João Lucas Hana
2
Ikeda, Ana Akemi
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Lamas Cassago, Alvaro Luis
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Lopes, Isadora Bacha
2
Manfrin Artêncio, Mateus
2
Merlo, Edgard Monforte
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Pagan, Karina Munari
2
Pagan, Natália Munari
2
Pádua, Silvia Dallavalle de
2
Santos, Glauber Eduardo de Oliveira
2
Aguiar, Luís Kluwe de
1
Alves do Prado, Michel
1
Amui, Lara Bartocci Liboni
1
Araújo, Elton Gean
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Betti, Kelley Cristine Mazzetto
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Borini, Felipe Mendes
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Campello, Carlos Alberto Gabrielli Barreto
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Castro, Dra Virginia Aparecida
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Castro, Virginia Aparecida
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Contin, Daniele Ribeiro
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Costa, André Lucirton
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Crescitelli, Edson
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Dias, Alexandre Aparecido
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Dias, Guilherme Silva
1
Dinnie, Keith
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Giraldi, Engracia
1
Kanazawa, Flávio Notomi
1
Konstantopoulou, Anastasia
1
Leonetti, Alexandre Bevilacqua
1
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Revista globalización, competitividad y gobernabilidad : revista cuatrimestral : GCG
8
Journal of management research
4
International journal of internet marketing and advertising : IJIMA
2
Journal of food products marketing
2
Tourism planning & development
2
Benchmarking : an international journal
1
Business process management journal
1
European journal of marketing
1
International journal of advertising : the review of marketing communications
1
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1
International journal of business forecasting and marketing intelligence : IJBFMI
1
International journal of business innovation and research
1
International journal of consumer studies
1
International journal of event and festival management
1
International journal of wine business research
1
Journal of destination marketing & management
1
Journal of fashion marketing and management
1
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
1
Journal of international consumer marketing
1
Journal of international food & agribusiness marketing
1
Journal of vacation marketing
1
Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
1
Telecommunications policy : the international journal of digital economy, data sciences and new media
1
The international journal of business science & applied management : IJBSAM
1
The journal of brand management : an international journal
1
The journal of business & industrial marketing
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Tourism management : research, policies, practice
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Wine Economics and Policy
1
Young consumers : insight and ideas for responsible marketers
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ECONIS (ZBW)
Other ZBW resources
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RePEc
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EconStor
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OLC EcoSci
1
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1
Creation and implementation of collective brands : an analysis of the Brazilian wine sector challenges
Castro, Virginia Aparecida
;
Lourenção, Marina Toledo …
- In:
Journal of international food & agribusiness marketing
35
(
2023
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10013549063
Saved in:
2
Brazil's image abroad : how can the public and private sector partnership improve marketing strategies?
Mariutti, Fabiana Gondim
;
Moura, Janaina de
;
Giraldi, …
- In:
Tourism planning & development
10
(
2013
)
1
,
pp. 110-119
Persistent link: https://www.econbiz.de/10015187762
Saved in:
3
The communication strategies for the Brazil brand in the United States of America
Mariutti, Fabiana Gondim
;
Giraldi, Janaina de Moura Engracia
- In:
Revista globalización, competitividad y gobernabilidad …
7
(
2013
)
1
,
pp. 30-40
Persistent link: https://www.econbiz.de/10010252444
Saved in:
4
The role played by country knowledge and product familiarity in the country-of-origin effect : a study on Brazilian beef in Europe
Guina, Fernanda de Tavares Canto
;
Giraldi, Janaina de …
- In:
Revista globalización, competitividad y gobernabilidad …
6
(
2012
)
2
,
pp. 81-94
Persistent link: https://www.econbiz.de/10010252459
Saved in:
5
Country brand indentity : an exploratory study about the Brazil brand with American travel agencies
Mariutti, Fabiana Gondim
;
Giraldi, Janaina de Moura Engracia
- In:
Tourism planning & development
11
(
2014
)
1
,
pp. 13-26
Persistent link: https://www.econbiz.de/10010247470
Saved in:
6
Um estudo sobre a relação entre competitividade no setor de turismo e o desenvolvimento dos países
Montanari, Maria Gabriela
;
Giraldi, Janaina de Moura …
- In:
Revista globalización, competitividad y gobernabilidad …
7
(
2013
)
2
,
pp. 56-67
Persistent link: https://www.econbiz.de/10010251877
Saved in:
7
The use of the country of origin information in communication strategies used by Brazilian cosmetics-exporting enterprises in external markets
Paterlini, Matheus Arantes
;
Giraldi, Janaina de Moura …
- In:
Journal of management research
4
(
2012
)
4
,
pp. 310-333
Persistent link: https://www.econbiz.de/10009727337
Saved in:
8
The country of origin effect for Brazilian fresh fruits : a study using partial least squares procedures
Giraldi, Janaina de Moura Engracia
;
Lopes, Isadora Bacha
- In:
Journal of management research
4
(
2012
)
4
,
pp. 18-38
Persistent link: https://www.econbiz.de/10009727371
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9
Attitudes towards Brazilian beef : differences in European consumers' perspectives according to country of residence and demographic characteristics
Guina, Fernanda de Tavares Canto
;
Giraldi, Janaina de …
- In:
Journal of management research
4
(
2012
)
3
,
pp. 66-80
Persistent link: https://www.econbiz.de/10009727400
Saved in:
10
An analysis of country image of Brazil and its fresh fruits : a two scales comparison
Lopes, Isadora Bacha
;
Giraldi, Janaina de Moura Engracia
; …
- In:
Journal of food products marketing
20
(
2014
)
3
,
pp. 262-282
Persistent link: https://www.econbiz.de/10010362766
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