The background of our research considers consumers' awareness about the contents of their food and investigates the labels and wording on food packaging. The 'organic' labels on this packaging hold different levels of importance for Hungarian people based on their age and social-economic status....

The issue of healthy consumption is an extremely timely topic in today's fast-paced world. One of today's ruling trends is health consciousness and the expansion of the health market. The role of health for consumers has been appreciated. People spend more and more to preserve their health. The...