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Aufsatzsammlung
3
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Ghosh, Avijit
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Research in marketing / Supplement
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¬The history of advertising
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USB Cologne (EcoSocSci)
ECONIS (ZBW)
39
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Retail management
Ghosh, Avijit
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1990
Persistent link: https://www.econbiz.de/10004101081
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2
The relationship of advertising expenditures to sales : an anthology of classic articles
Ghosh, Avijit
(
contributor
)
-
1986
Persistent link: https://www.econbiz.de/10004674343
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3
Spatial analysis and location-allocation models
Ghosh, Avijit
(
contributor
)
-
1987
Persistent link: https://www.econbiz.de/10004122377
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4
Spatial analysis in marketing : theory, methods, and applications
Ghosh, Avijit
(
contributor
)
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1991
Persistent link: https://www.econbiz.de/10004131410
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5
Location strategies for retail and service firms
Ghosh, Avijit
;
MacLafferty, Sara Louise
-
1987
-
1. [Dr.]
Persistent link: https://www.econbiz.de/10004039934
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6
Analysis for strategic marketing
Rao, Vithala R.
;
Steckel, Joel H.
-
1998
Persistent link: https://www.econbiz.de/10004362747
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7
Marketing research
Lehmann, Donald R.
;
Gupta, Sunil
;
Steckel, Joel H.
-
1998
Persistent link: https://www.econbiz.de/10004367822
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8
The new science of marketing : state-of-the-art tools for anticipating and tracking the market forces that will shape your company's future
Rao, Vithala R.
;
Steckel, Joel H.
-
1995
Persistent link: https://www.econbiz.de/10004252898
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