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Research administration and technology transfer
Kenny, James T. (contributor) - 1988
Persistent link: https://www.econbiz.de/10004061937
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Services marketing
Kurtz, David L.; Clow, Kenneth E. - 1998
Persistent link: https://www.econbiz.de/10004371788
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Concise encyclopedia of professional services marketing
Clow, Kenneth E.; Stevens, Robert E. - 2009
Persistent link: https://www.econbiz.de/10004928035
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Integrated advertising, promotion, & marketing communications
Clow, Kenneth E.; Baack, Donald - 2007 - 3. ed
Persistent link: https://www.econbiz.de/10004891680
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Marketing management : a customer oriented approach
Clow, Kenneth E.; Baack, Donald - 2010
Persistent link: https://www.econbiz.de/10004950975
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Cases in marketing management
Clow, Kenneth E. (contributor) - 2011
Persistent link: https://www.econbiz.de/10009140537
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Integrated advertising, promotion, & marketing communications
Clow, Kenneth E.; Baack, Donald - 2004 - 2. ed
Persistent link: https://www.econbiz.de/10004781976
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Integrated advertising, promotion, and marketing communications
Clow, Kenneth E.; Baack, Donald - 2002
Persistent link: https://www.econbiz.de/10004765309
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Concise enclyclopedia of advertising
Clow, Kenneth E.; Baack, Donald - 2005
Persistent link: https://www.econbiz.de/10004801721
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Integrated advertising, promotion, and marketing communications
Clow, Kenneth E.; Baack, Donald - 2010 - 4. ed., Global ed.
Persistent link: https://www.econbiz.de/10004926596