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Managing Consumer Uncertainty...
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Agency theory
Consumer behaviour
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Kacker, Manish
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
1
Journal of the Academy of Marketing Science
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ECONIS (ZBW)
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How firm strategies impact size of partner-based retail networks : evidence from franchising
Kacker, Manish
;
Dant, Rajiv P.
;
Emerson, Jamie
; …
- In:
Journal of small business management : JSBM ; a joint …
54
(
2016
)
2
,
pp. 506-531
Persistent link: https://www.econbiz.de/10011457291
Saved in:
2
Performance implications of using signaling and screening for expanding interfirm business networks : evidence from franchising
Sadeh, Farhad
;
Kacker, Manish
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 47-58
Persistent link: https://www.econbiz.de/10012285321
Saved in:
3
Quality signaling through ex-ante voluntary information disclosure in entrepreneurial networks : evidence from franchising
Sadeh, Farhad
;
Kacker, Manish
- In:
Small business economics : an entrepreneurship journal
50
(
2018
)
4
,
pp. 729-748
Persistent link: https://www.econbiz.de/10011983325
Saved in:
4
Franchising structure changes and shareholder value : evidence from store buybacks and refranchising
Sadovnikova, Anna
;
Kacker, Manish
;
Mishra, Saurabh
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 1098-1117
Persistent link: https://www.econbiz.de/10014336208
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