Considering the digital economy and the constant changes imposed by technological innovation, the definition of the relevant market of Big Data allows to understand the market structure and related issues to competition as mergers and acquisitions, market power, verticalization, abuse of...

Big Data can be understood as the ability to collect, process and analyze a large volume and a wide variety of data in sufficient length of time to obtain information that give the holder the capacity to establish business strategies. In some situations, Big Data can be characterized as an...

The definition of the relevant market is the beginning of any competitive analysis, to identify what product or service people are dealing with, which players are in this market, such as producers, distributors and even consumers, their interests, the total market size, the existence of barriers...