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Optimal advertising structure in the presence of a platform owner's entry
Wu, Xiangxiang; Zha, Yong - In: Transportation research : an international journal 191 (2024), pp. 1-14
Persistent link: https://www.econbiz.de/10015097449
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Competing platform owners' entry and an OEM's cooperation response
Wu, Xiangxiang; Zha, Yong; Liang, Liang - In: International transactions in operational research : a … 31 (2024) 5, pp. 3318-3340
Persistent link: https://www.econbiz.de/10014533529
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Impact of a contract manufacturer's entry on two competing platforms' sourcing strategies
Wu, Xiangxiang; Zha, Yong - In: International journal of production economics 273 (2024), pp. 1-14
Persistent link: https://www.econbiz.de/10015050848
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Competing OEMs' responses to a developer's services installation and strategic update of platform quality
Wu, Xiangxiang; Zha, Yong; Ling, Liuyi; Yu, Yugang - In: European journal of operational research : EJOR 297 (2022) 2, pp. 545-559
Persistent link: https://www.econbiz.de/10013259776
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Asymmetric retailers' sales effort competition in the presence of a manufacturer’s help
Wu, Xiangxiang; Zha, Yong; Yu, Yugang - In: Transportation research / E : an international journal 159 (2022), pp. 1-18
Persistent link: https://www.econbiz.de/10013173589
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How does store branded lookalike packaging affect competition in a dyadic supply chain : a consumer confusion perspective
Zha, Yong; Guo, Xiaowei; Chen, Huaping; Ling, Liuyi - In: Transportation research / E : an international journal 165 (2022), pp. 1-30
Persistent link: https://www.econbiz.de/10013383666