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Exhibited trust and excessive knowledge specificity : a competitive altruism hypothesis
Suh, Taewon - In: Industrial marketing management : the international … 62 (2017), pp. 51-60
Persistent link: https://www.econbiz.de/10011707051
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How does social trust affect corporate financial performance? : the mediating role of corporate social responsibility
Jung, Jae C.; Im, Junyon - In: Business ethics, the environment & responsibility 32 (2023) 1, pp. 236-255
Persistent link: https://www.econbiz.de/10013471932
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Do the magnitude and asymmetry of specific asset investments matter in the supplier-buyer relationship?
Xie, Yu Henry; Suh, Taewon; Kwon, Ik-whan G. - In: Journal of marketing management : MM 26 (2010) 9/10, pp. 858-877
Persistent link: https://www.econbiz.de/10008664035
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Distinguishing supplier reputation from trust in buyer-supplier relationships
Suh, Taewon; Houston, Mark B. - In: Industrial marketing management : the international … 39 (2010) 5, pp. 744-751
Persistent link: https://www.econbiz.de/10008737510
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Brand resonance in franchising relationships : a franchisee-based perspective
Badrinarayanan, Vishag; Suh, Taewon; Kim, Kyung-Min - In: Journal of business research : JBR 69 (2016) 10, pp. 3943-3950
Persistent link: https://www.econbiz.de/10011553796