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Coping with guilt and shame in the impulse buying context

Yi, Sunghwan; Baumgartner, Hans - In: Journal of economic psychology : research in economic … 32 (2011) 3, pp. 458-467

Persistent link: https://www.econbiz.de/10009295352

Shame-proneness as a risk factor of compulsive buying

Yi, Sunghwan - In: Journal of consumer policy : consumer issues in law, … 35 (2012) 3, pp. 393-410

Persistent link: https://www.econbiz.de/10009665675

Repetitive purchase behavior

Baumgartner, Hans - In: Quantitative marketing and marketing management : …, (pp. 269-286). 2012

Persistent link: https://www.econbiz.de/10009621761

Bibliometric reflections on the history of consumer research

Baumgartner, Hans - In: Journal of consumer psychology : JCP : the official … 20 (2010) 3, pp. 233-238

Persistent link: https://www.econbiz.de/10008658314

Identifying the Picky Shopper

Cheng, Andong - 2018

Shopper pickiness is an individual difference that is fundamentally associated with how individuals make choices. From lay intuition, we all know someone who is “picky”. Yet to date, research in marketing has neither systematically defined the construct nor provided the means by which to...

Persistent link: https://www.econbiz.de/10012923338

Socially desirable response tendencies in survey research

Steenkamp, Jan-Benedict E. M.; Jong, Martijn G. de; … - In: Journal of marketing research : JMR 47 (2010) 2, pp. 199-214

Persistent link: https://www.econbiz.de/10003965457

The role of emotions in goal-directed behaviour

Bagozzi, Richard P.; Baumgartner, Hans; Pieters, Rik; … - In: The why of consumption : contemporary perspectives on …, (pp. 36-58). 2005

Persistent link: https://www.econbiz.de/10003932973

Applications of structural equation modeling in marketing and consumer research : a review

Baumgartner, Hans; Homburg, Chrsitian - 2009

Persistent link: https://www.econbiz.de/10003794518

Goal-directed consumer behavior : motivation, volition, and affect

Baumgartner, Hans; Pieters, Rik - In: Handbook of consumer psychology, (pp. 367-392). 2008

Persistent link: https://www.econbiz.de/10003716210

The effect of fitness branding on restrained eaters' food consumption and postconsumption physical activity

Koenigstorfer, Joerg; Baumgartner, Hans - In: Journal of marketing research : JMR 53 (2016) 1, pp. 124-138

Persistent link: https://www.econbiz.de/10011450429