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The moderating effect of average wage and number of stores on private label market share : a hierarchical linear model analysis
Mao, Zhixin; Duan, Yongrui; Yao, Yuliang; Huo, Jiazhen - In: Journal of retailing and consumer services 60 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012502678
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Adoption strategies of E-commerce consumer credit services : a dual-channel competition perspective
Duan, Yongrui; Chen, Xiaotong; Feng, Yixuan; Huo, Jiazhen - 2024
Persistent link: https://www.econbiz.de/10015130573
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Consumer brand engagement in the US-China trade war
Lee, Yi Hsuan; Wei, Chiou-Fong; Lee, Bruce C. Y.; … - In: Asia Pacific journal of marketing and logistics 34 (2022) 1, pp. 75-90
Persistent link: https://www.econbiz.de/10012798105
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To share or not? : hybrid e-commerce platform's provision and sharing strategies of consumer credit service
Feng, Yixuan; Zhang, Zhihan; Yao, Yashu; Chen, Yao; … - In: Managerial and decision economics : MDE ; the … 46 (2025) 2, pp. 910-927
Persistent link: https://www.econbiz.de/10015376879
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Personalized recommendation based on customer preference mining and sentiment assessment from a Chinese e-commerce website
Jing, Nan; Jiang, Tao; Du, Juan; Sugumaran, Vijayan - In: Electronic commerce research 18 (2018) 1, pp. 159-179
Persistent link: https://www.econbiz.de/10011813179
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Effectiveness evaluation for the gamification of out-of-home advertising
Huo, Jiale; Jiang, Yahong - In: Marketing intelligence & planning 40 (2022) 7, pp. 929-944
Persistent link: https://www.econbiz.de/10013393606
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Impact of folate biofortified food supplement on rural women's health and willingness-to-pay : a study based on a connected randomized controlled trial : Becker-DeGroot-Marschak experiment in China
Liao, Fen; Li, Yan; Qing, Ping; Feng, Jie; Wang, Anxu; … - In: Agribusiness : an international journal 39 (2023), pp. 1458-1477
Persistent link: https://www.econbiz.de/10014474735
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Disentangling the impact of temperature on consumers' attitudes toward nostalgic advertising
Yang, Qiang; Lin, Yanqing; Li, Hongxiu; Huo, Jiale - In: International journal of consumer studies 47 (2023) 1, pp. 136-154
Persistent link: https://www.econbiz.de/10014246604