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~subject:"Consumer behaviour"
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Defensive reactions to slim fe...
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Consumer behaviour
Konsumentenverhalten
31
Brand management
9
Advertising effects
8
Markenführung
8
Theorie
8
Theory
8
Werbewirkung
8
Advertising
6
China
6
Brand image
5
Leistungsmotivation
5
Markenimage
5
Motivation
5
New product development
5
Product design
5
Produktentwicklung
5
Produktgestaltung
5
Psychology of advertising
5
Werbepsychologie
5
Werbung
5
Work motivation
5
Brand
4
Cognition
4
Creativity
4
Experiment
4
Internationales Marketing
4
Kognition
4
Kreativität
4
Leistungsanreiz
4
Markenartikel
4
Performance incentive
4
Anlageverhalten
3
Behavioural finance
3
Emerging economies
3
Estimation
3
Geldillusion
3
International marketing
3
Internet marketing
3
Marketing
3
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Undetermined
9
Free
6
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Article
19
Book / Working Paper
12
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Article in journal
17
Aufsatz in Zeitschrift
17
Arbeitspapier
4
Working Paper
4
Graue Literatur
3
Non-commercial literature
3
Aufsatz im Buch
2
Book section
2
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Language
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English
31
Author
All
Chattopadhyay, Amitava
24
Wan, Fang
7
Katona, Zsolt
4
Lajos, Joseph
4
Dahl, Darren W.
3
Gorn, Gerald J.
3
Sárváry, Miklós
3
Ansons, Tamara L.
2
Darke, Peter R.
2
Mukherjee, Anirban
2
Muthukrishnan, A. V.
2
Qiu, Pingping
2
Ritchie, Robin
2
Shahin, Kimary N.
2
Soman, Dilip
2
Wertenbroch, Klaus
2
Alards-Tomalin, Doug
1
Alba, Joseph W.
1
Ashworth, Laurence
1
Chakravarti, Dipankar
1
Chang, Hannah
1
Chang, Hannah H.
1
Cheng, Ming
1
Darke, Peter
1
Davie, Rita
1
Galli, Maria
1
Goldenberg, Jacob
1
Gorn, Gerald
1
Hoegg, Joandrea
1
Hu, Miao
1
Jiang, Lan
1
Jiang, Yuwei
1
Kim, Jeehye Christine
1
Lan, Tian
1
Leboe, Jason P.
1
Liu, Jiaqi
1
Lv, Xingyang
1
Moldovan, Sarit
1
Nan, Ning
1
Nedungadi, Prakash
1
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Faculty & research / Insead : working paper series
4
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
2
Sauder School of Business Working Paper
2
Asian business & management
1
Contemporary research in e-branding
1
IIM Bangalore Research Paper
1
INSEAD Business School Research Paper
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of air transport management
1
Journal of business research : JBR
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of marketing research
1
Journal of marketing research : JMR
1
Journal of teaching in international business
1
MSI reports : working paper series
1
R & D / Institut Eropéen d'Administration des Affaires ; Corporate Renewal Initiative : working papers
1
Sensory marketing : research on the sensuality of products
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
31
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1
Defensive reactions to slim female images in advertising : the moderating role of mode of exposure
Wan, Fang
;
Ansons, Tamara L.
;
Chattopadhyay, Amitava
; …
- In:
Organizational behavior and human decision processes : …
120
(
2013
)
1
,
pp. 37-46
Persistent link: https://www.econbiz.de/10009717889
Saved in:
2
Airport security measures and their influence on enplanement intentions : responses from leisure travelers attending a Canadian university
Alards-Tomalin, Doug
;
Ansons, Tamara L.
;
Reich, Tara C.
; …
- In:
Journal of air transport management
37
(
2014
),
pp. 60-68
Persistent link: https://www.econbiz.de/10010374533
Saved in:
3
Consumers' optimal experience on commercial web sites : a congruency effect of web atmospheric design and consumers' surfing goal
Wan, Fang
;
Nan, Ning
;
Smith, Malcolm C.
- In:
Contemporary research in e-branding
,
(pp. 78-94)
.
2009
Persistent link: https://www.econbiz.de/10003778173
Saved in:
4
Love or hate, depends on who's saying it : how legitimacy of brand rejection alters brand preferences
Hu, Miao
;
Qiu, Pingping
;
Wan, Fang
;
Stillman, Tyler
- In:
Journal of business research : JBR
90
(
2018
),
pp. 164-170
Persistent link: https://www.econbiz.de/10011882009
Saved in:
5
Transformation and rebirth of Chinese brands : a case from the hotel industry
Tan, Huimin
;
Wan, Fang
;
Qiu, Pingping
- In:
Journal of teaching in international business
28
(
2017
)
2
,
pp. 116-129
Persistent link: https://www.econbiz.de/10011780615
Saved in:
6
Unrelated efforts trigger wishful winning? : the impact of extraneous efforts on judgments of winning probability among Chinese consumers
Zhao, Xiaohua
;
Zheng, Yuhuang
;
Wan, Fang
- In:
Asian business & management
19
(
2020
)
5
,
pp. 560-581
Persistent link: https://www.econbiz.de/10012303144
Saved in:
7
Do tourists experience suffering when they touch the wailing wall?
Lv, Xingyang
;
Yuan, Zixin
;
Wan, Fang
;
Lan, Tian
;
Oren, Gila
- In:
Tourism management : research, policies, practice
106
(
2025
),
pp. 1-21
Persistent link: https://www.econbiz.de/10015077913
Saved in:
8
Differential effects of firm generated content on consumer digital engagement and firm performance : an outside-in perspective
Cheng, Ming
;
Liu, Jiaqi
;
Qi, Jiayin
;
Wan, Fang
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 41-58
Persistent link: https://www.econbiz.de/10013206352
Saved in:
9
The situational importance of recall and inference in consumer decision making
Chattopadhyay, Amitava
- In:
Journal of consumer research : JCR ; an …
15
(
1988
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10001063718
Saved in:
10
Going with your "gut feeling" : the importance and functional significance of affective cues in consumer judgement and choice
Darke, Peter R.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001715931
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