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Consumers often organize their time by scheduling various tasks, but also leave some time unaccounted. The authors … examine whether ending an interval of unaccounted time with an upcoming task systematically alters how this time is perceived … and consumed. Eight studies conducted both in the lab and field show that bounded intervals of time (e.g., an hour before …
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congestion at the same time. To this end, classical queueing models suggest managers charge per-use fees and invest in capacity … to speed up the service. However, in discretionary services, in which consumers value time in service and choose how long … disutility from waiting and choose whether to join and how long to stay in service. We consider time limits as a novel mechanism …
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Consumers’ time allocation decisions among various activities are fundamental to marketing research and consumer … behavior. We construct a dynamic panel data model to examine how consumers allocate time to a portfolio of leisure activities … over time. Our data comprise a longitudinal panel where we tracked 287 U.S. consumers’ time use, consumption motives, and …
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Seven studies test the hypothesis that people use subjective time progression in hedonic evaluation. When people … believe that time has passed unexpectedly quickly, they rate tasks as more engaging, noises as less irritating, and songs as … more enjoyable. We propose that felt time distortion operates as a metacognitive cue that people implicitly attribute to …
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empirical founded microanalysis on the basis of more than 37.000 individual time use diaries of the nationwide Time Budget …, which allows the decision for multiple consumption activities in more than one time period a day. The estimates quantify … different daily time periods. The conclusion: without the timing aspects an important and significant dimension for …
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